A Queens woman has filed a lawsuit against a tights manufacturer complaining that their false advertising led her to believe she would have an orgasmic, ultra-relaxing experience while wearing their product.
Meng Wang is suing parent company Gildan Outerwear over their Kushyfoot Shaping Tights, which she bought at a Duane Reade in Elmhurst for $7.64 after seeing an ad for the product. Her main complaint is with the "deceptive and otherwise improper business practices" the company used in advertising the product—it did not improve her "overall psychological and bodily comfort."
Her most notable grievance is with a television ad that implies that the tights can give you an orgasmic experience of some sort. Because there is nothing more fun than reading other people's highly sexual descriptions of commercials, read that part below! But be warned, this is nearly hitting Penthouse Forum level of erotic wordplay.
Another advertising resource on the Kushyfoot® website is a commercial for the Products that has been suggestively named "Super Satisfied" and features an attractive and confident young woman walking through a neighborhood in a dramatic and sultry fashion. As she makes her way through the streets, she moans and utters highly sexually charged phrases to herself, including "That's the spot" and "So good," as a song with the lyrics "I feel super satisfied, super satisfied" plays in the background to further the sexual angle of the advertisement. Her assertive stride and relaxed air are literally show-stopping, causing male and female passersby alike to stop in their tracks to look at her with their mouths agape.
Towards the end of the commercial, the woman opens her eyes to find herself surrounded by a group of excited women fascinated with knowing her secret to feeling orgasmic on city streets; she eagerly tells them, "Oh, it's Kushyfoot®," and distributes their Products from her shopping bags to each of the women. A voiceover then explains, "The Kushyfoot® padded sole massages your feet to relieve tension and fatigue, making your whole body feel refreshed." The commercial ends with the entire group of women looking blissful and self-possessed crossing the street together so the viewer is supposed to assume that they have all put on the Kushyfoot® Products
Plaintiff WANG relied on the commercial and believed in the effectiveness and comfort of the Products. To her disappointment she found that the Purchased Products did not even feel different from her regular socks and tights.
You can watch the orgasmic ad below.
Wang seeks unspecified damages and her lawyer, C.K. Lee, declined to comment. You can peruse the entire lawsuit below: