Police are searching for a hit-and-run driver who fatally struck a man in Union Square early this morning. The incident happened around 3:15 a.m. today when cops responded to a 911 call of a pedestrian struck on Fifth Avenue, between East 16th and East 15th Streets.

Police determined that the 33-year-old victim had been crossing Fifth Avenue, mid-block from east to west, between East 16th and East 15th Streets, when a white two-door sedan that was traveling southbound on Fifth Avenue struck him. The sedan fled the scene. The victim was taken to Bellevue Hospital with severe head trauma, where he was pronounced DOA.

According to ABC, the car might be a BMW sedan. No arrests have been made, and the investigation in ongoing.