This post is brought to you by our advertiser, NYC Recycles.

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New Yorkers take recycling seriously. We recycle bands, clothing, storefronts, apartments, restaurants, fads, music, dance moves and so much more. But we need to do a better job recycling paper, glass, metal, and plastic.

In the first major recycling campaign in over 20 years, Mayor Bloomberg is encouraging New Yorkers to “Recycle Everything” in ads on subways, buses, newsstands, in newspapers and magazines, online, and on the radio. The campaign follows the City’s expansion of the curbside recycling program in April and the launch of organics collection pilots across the five boroughs. The “Recycle Everything” campaign is one way the City will reach its goal to double the amount of waste New Yorkers divert from landfill by 2017. Reaching this goal will save City taxpayers at least $60 million.

The New York City Department of Sanitation collects the City’s residential waste and recycling and offers programs to collect items that people cannot leave for curbside collection, including hazardous waste such as paint, plastic shopping bags, electronics, and used textiles. New Yorkers can call 311, visit nyc.gov, or follow @NYCSanitation to learn more.