The self-proclaimed World's Greatest Performer, the Naked Cowboy, must have gotten a sweet settlement deal from the M&M folks. The NY Post is reporting that "he kept mum yesterday after settling a $4 million lawsuit against the Mars candy company. The underwear-clad busker, whose real name is Robert Burck, declined comment except to say 'the matter has been resolved' after pulling his case from Manhattan federal court." The tighty-whitey tough guy brought his wrath down on the company after he noticed a blue M&M wearing his trademark outfit on a big screen outside of their Times Square shop. He later declared on the Today Show: "Type II diabetes and childhood obesity is epidemic. I am the opposite of that. I don’t endorse that product."
We rely on your support to make local news available to all
Make your contribution now and help Gothamist thrive in 2023. Donate today