How could this possibly have failed? A Guyanese man was arrested on April 22 for attempting to smuggle nearly 18 pounds of cocaine inside several bags of powdered custard through JFK. The "hiding in plain sight" strategy didn't work as well as he'd planned—a cursory probing of the custard by officials "yielded a white powder which emitted a strong chemical odor." The powder was tested and, yep, it was cocaine.
Godfrey Cassius, who was caught after arriving to New York from Georgetown, Guyana, was arrested for the importation of a controlled substance. The 18 pounds of cocaine have a street value of around $300,000. Two kilograms of custard powder is around $12. The tagline of Champion Custard Powder is "Always A Winner."