Last week, a judge ruled that the MTA must run a series of Islamophobic "anti-Jihad" ads on public buses, prompting the agency to consider banning political ads altogether. For now, though, a filmmaking duo plans to fight Geller's bigotry with humor, by launching their own "Islamic frittata" campaign, set to debut in the subway system today.

The campaign is the brainchild of Negin Farsad and Dean Obeidallah, whose 2013 film The Muslims Are Coming! examines Islamophobia in the United States. Farsad and Obeidallah's posters combat Geller's hateful ads with phrases like "The Ugly Truth About MUSLIMS: Muslims have great frittata recipes," and " “Muslims Hate Terrorism! And people who tell you they went to an Ivy League within 10 seconds of meeting them, people who clip their finger nails in public, kale,” etc.

Farsad and Obeidallah plan to post 144 posters in 140 subway stations, and they've managed to raise about $20,000 through crowdfunding, according to the Daily News. The ads debut in stations today.