The Times takes the mayor's initiative about raising money by way of the city's branding a step further: it contacts various ad agencies and asks what they would envision. The article reminded me of the mediocre Jennifer Government, where everyone's last name is whatever sponsored company they work for or school they attend, and an excellent episode of Daria where Principal Li lets a soda company advertise in the school for money.
Published Apr 7, 2003
Modified Mar 6, 2008
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