A press release for the festival heralded its ambitions to be "a grand celebration, advocating equality & diversity in the food industry, and promoting incredible male and female talent that make New York City’s food scene so unique," with a culinary committee co-chaired by Danish chef Claus Meyer; author, journalist and culinary historian Dr. Jessica B. Harris; and Singapore-based KF Seetoh, whose street food expertise was sought by Anthony Bourdain for Bourdain's food hall in NYC. (Bourdain's concept sadly fell apart late last year.)
The World's Fare is seeking to give its visitors a way to experience cuisines authentically. "World street food is not just about eating off a street cart or truck, it is a culinary culture that 80% of the world feed on and enjoys regularly, across many platforms—because it resonates and bonds," Seetoh said in a statement. "Enjoy the food, and digest the culture."
Earlier this month, organizers offered a preview of a small fraction food from vendors, and the sneak peek was extremely promising; Gothamist's Scott Lynch called the selections "very good," adding, "The most exciting dish was the West African Chicken Yasa from the remarkable Brownsville Community Culinary Center, the lively pulled chicken topped with mango chutney and pickled vegetables and served with a crispy-on-the-outside, buttery-on-the-inside jalapeño cheddar biscuit."
The Brownsville Community Culinary Center is operated by the Melting Pot, a non-profit founded by Meyer to both provide healthy, accessible cuisine to the community as well as teach skills in the food service industry. One dollar from every ticket sold goes to the Melting Pot.
The vendor list has been finalized, and newly announced participants include Lolo's Seafood Shack, Dua Diva’s, Wafa's, Cryo Cream, the Baking Bean and more. There will also be pizza making classes, sumo wrestling (!), live music, dancing, and more.
The World's Fare will be held on Saturday and Sunday, April 28 and 29. General admission tickets start at $32 on Saturday and $22 on Sunday (neither price includes any food or drink, just admittance to the grounds; more expensive tickets include different levels of beer garden access and beer tastings).