A fire broke out at a Whole Foods location in Manhattan this afternoon. According to witnesses, the fire broke out around 4:45 p.m. at the Bowery Whole Foods at 95 East Houston Street. They weren't able to confirm what caused the fire, but a tipster told us it stemmed from the prepared foods section. That tipster also sent in the below video of the scene, noting: "Funny bit is some folks near top of checkout line were begging to be checked out while the sprinklers are spraying and smoke all over store." After all, those 365 Everyday Value® Complete Body Cleanses aren't going to buy themselves.
The tipster noted that the evacuation went very smoothly, and "staff were nice and apologetic." FDNY couldn't confirm the fire by deadline, but a store worker confirmed that it happened. That worker told us they didn't know what caused the fire, but they have re-opened. Check out some Tweets from the scene below:
Fire at @wholefoods-- sprinklers went on and store evacuated-- like a fire drill at a really expensive private school-- with cheeses...
— PAUL SADO (@paulsado) January 13, 2013
Fire at #whole foods Bowery. Alarms go off everyone continues to look at phones. Evacuate. Haven't told all those people waiting in line
— jodyculkin (@jodyculkin) January 13, 2013
Was about to pay for a ton of groceries at Whole Foods.. then got evacuated for a fire $@#! Freshdirect is starting to look appealing.
— Joe Stanco (@multislacker) January 13, 2013
Whole Foods on Houston/Bowery being evacuated right now. Fire engines pulling up. No further info right now. twitter.com/danackerman/st…
— Dan Ackerman (@danackerman) January 13, 2013
Fire in whole foods. Not a single person including us took the alarms seriously until the sprinklers came on... twitter.com/jameschororos/…
— James Chororos (@jameschororos) January 13, 2013
— Kira Saltzman (@KiraSaltzman) January 13, 2013