An ice cream purveyor from Staten Island has landed himself in a sticky Catch-22 after allegedly trying to "palm off" less-than-quality ice cream as Häagen-Dazs in his Bay Ridge shop. The ice cream giant is suing Steven Itkin for trademark infringement and breach of contract, and is seeking a minimum of $75,000 in damages and to shut down Itkin's Häagen-Dazs franchise. However, Itkin suggests maybe Häagen-Dazs should lay off, as their expensive ice cream made it "impossible to make money with the store."

Häagen-Dazs first caught wind of Itkin's scam when he tried to terminate his contract with the company. The contract was terminated, but Itkin was prohibited for two years from working in an ice-cream business within two miles of his store or any other Häagen-Dazs shop. Instead, he continued to operate his store, allegedly selling both Haagen-Dazs and non-Häagen-Dazs products, and used company signs to advertise a competitor's product. Itkin claims he had no choice, as times were tough and he couldn't pay the remaining $5,000 Häagen-Dazs needed. "Everybody loved the store but I was making no money," he said. "I had bills to pay."

Itkin is now giving away all the store equipment and hopes that the company will stop the suit. A judge issued a temporary restraining order on him, forbidding him to work in the ice-cream business within the boundaries in the franchise agreement. Let this be a lesson: Don't mess with the Dazs.