Guy Fieri's such a busy guy these days—between riffing on poop and teaching Cheech Marin how to cook, it's a wonder he's had any time to design an entire jewelry line at all! And yet, somehow, inexplicably, he has, and it's probably best to just let him explain it to you himself:

"This stuff is off-da-hook. It's some killer bling. There's a dog tag, cufflinks, a bracelet—the works. It'll make for a kewl gift for the holidays. Guy!" Yes, that is actually how Guy Fieri signs off on his correspondence—by getting very, very excited over his own name. Don't shoot the messenger, just go online and pick up your killer kewl steel ball chain right this way. It goes great with the Kardashian's virgin saint earrings! [via LA Times]