Fashion Week is here, so you may have noticed an increase in the amount of tall glowing people with perfectly symmetrical faces wandering around the city. Hoping to draw a few of them into their restaurant—or failing that, settling for some of us normal slobs—Carnegie Deli has debuted the Fashion Sandwich, a triple-decker monstrosity that a model can have for free if they finish it.

The Fashion Sandwich is a large pile of Paparazzi Pastrami, Trendy Turkey, a Snapshot of Stylish Swiss, lettuce, tomato and onion (which don't get fun names), all on top of Runway Rye Bread. If a model manages to finish the thing, they can have it for free. Otherwise, they'll have to pay $29.99 for it according to amNewYork, who notes that the "choke down a comical amount of food to get it for free" deal only applies to people whose job it is to be professionally skinny.

Of course, just looking at the sandwich makes me seize up (and also get hungry again for David's Brisket House), and I'm a semi-professional slob. So something tells me no models will be finishing this thing unless Joey Chesnut can sign a modeling contract before the month is over.