OMG—iCarly/Miranda Cosgrove is going to be in Riverside Park, along with Keke, Victoria Justice and a bunch of other Nickelodeon stars whose names (Robbie Amell, Matt Shively, Ashley Argota) we had to Google for today's Worldwide Day Of Play event. Nickelodeon and its sister stations (like Nick Jr.) are going off the air for three hours starting at noon—First Lady Michelle Obama will appear in a taped message to kick things off— to encourage kids to get up, go out and get moving!
The Big Brothers and Big Sisters of NYC is holding their Race for the Kids at 10 a.m., and then there's fun after the race. According to a press release:
The race festivities will include a 4k fun run/walk, face painting, games and special guests, including Wyclef Jean. Throughout the morning programming, the Nick stars will check in from the event to share tips on staying active.
At 12 p.m., Big Time Rush, who currently serve as the spokespersons for Nickelodeon's The Big Help's health and wellness efforts, will "turn off" the channel, signaling kids and families to get up and get moving. When the network goes dark, a message encouraging viewers to go play will appear on a loop.
At 3 p.m., the cast of True Jackson, VP will "turn" the network back on. Health and wellness messaging will continue on-air with interviews and a behind-the-scenes look at the WWDP event in New York, culminating with appearances by NBA star Chris Paul (New Orleans Hornets) and Nick's Miranda Cosgrove (iCarly).
We workers getting a stage ready as well as games ready—however, a sign in the park says that Jean will not be performing.