I have been intermittently covering the production of Gotti: Gabagool Lasagna Bang Bang! ever since it was first announced that John Travolta had signed up to play the Teflon Don in 2011. To give you a sense of just how much time has passed, Professor Emeritus of James Franco Sciences, James Franco, was rumored to be in the running to play John Gotti Jr. at the time, because 2011 was wild.

But I have spent my every waking hour of free time since then paying attention to the disastrous, chaotic, and hilariously petty behind-the-scenes production. Multiple directors have come and gone, the title of the movie has been changed again and again, Lindsay Lohan has been rumored to play multiple roles, Al Pacino and Joe Pesci were both attached at different times (Pesci sued the producers Fiore Films for $3 million after he gained 30lbs to play a role in the film, only to have his role and salary cut), and the producers list swelled to over 40 people. E from Entourage finally won the honor of directing which comically oversized wig Travolta had to wear to set each day, making this movie an official part of the Extended Entourage Cinematic Universe (EECU).

Before it came out, it already looked like it was in the running to be the worst movie of whatever year it was released (did I mention the release was delayed several times over the last year as well)—and according to critics, the film hasn't disappointed on that front. It currently has a 25 score on Metacritic and a remarkable 0% rating on Rotten Tomatoes. The NY Times noted that the film sucking wasn't a surprise, but what "does shock is just how multifaceted a dismal mess it is." Again, this is all basically what anyone who was tracking the production of the film—or saw the B movie-level, cliche-ridden trailer—expected would happen.

Here's where things get extra fun: the film's marketing department is going into overdrive to try to salvage something from the disaster. Their main talking point is that while critics hated the film, the couple hundred people who paid money to see it loved it. I mean, not counting the people who wrote articles making fun of the film. Everyone else! Don't trust me, a nasty critic—take it from the guy at :24 mark who goes, "wow."

"The movie performed very well in New York, Los Angeles, and the five cities John Travolta and Kelly Preston toured (Phoenix, Dallas, Chicago, Miami, and Philadelphia) and we will most likely expand in those cities," Dennis Rice who spearheaded marketing for Gotti, told Deadline. "That shows the power of publicity. What is shocking to me is that 80% of audience members on Rotten Tomatoes and 4 of of 5 of them on Fandango liked the film. Clearly critics are out of touch with the people who actually vote with their pocket books. It makes me wonder if the press and critics don’t want a movie to succeed because they incorrectly think we are glorifying John Gotti."

But if you parse those Rotten Tomatoes audience numbers a bit, they look awfully fishy. Or perhaps fishy isn't the right word—they look awfully like a lot of bots. As Paste wrote, "After opening on just 500 screens this weekend and making a pitiful $1.7 million at the box office (good for 11th place this weekend), Gotti has somehow garnered almost 7,000 user reviews. Compare that with The Incredibles 2, which has earned only 7,600 user reviews in the same amount of time, despite making an astounding 105 TIMES MORE than Gotti at the box office in the same one-weekend period, and it immediately becomes clear that Gotti’s number makes no sense." Screen Junkies’ Dan Murrell made a tweet thread about it, but this sums it up:

The flopsweat can also be seen in the delightful tweets made by whomever is running the Gotti Twitter account over the last 24 hours. They have put out a hit on the critics (MOB LINGO), aka "a troll behind a keyboard."

And on top of that, the account has spent much of today tweeting gifs and mild taunts at critics and naysayers, because social media marketing campaigns in 2018 either exist in opposition to Trump, or in emulation of Trump.

Another fun fact about the movie: MoviePass accounted for 40% of the movie's opening weekend numbers. It was the second film that MoviePass Ventures, MoviePass’s film-financing arm, has invested in, and its second straight flop. Thankfully, MoviePass is a giant data-mining grift, so its owners don't care about losing money—in fact, losing money is its actual business plan.

Maybe people will let Travolta pee in peace now at least.