Riding the wave of monumental success after its latest Miami installation, the SCOPE Art Show opened in New York Wednesday night. Relatively small by comparison to the Armory Show across the street, a 30,000-square-foot tented pavilion houses 60 galleries, including 13 first timers at 57th Street and 12th Avenue.
"This is our jewel fair," said SCOPE's Mollie White. "2012 is our 11th year and it's all about getting back to our roots—taking risks and highlighting emerging artists." Native to Los Angeles, the 24-year-old White started out as an intern just four years ago, but rose quickly in the ranks at SCOPE. She's taken the reins as Show Director. "It's an honor and I'm so proud of what we're offering this year in New York," White tells us. "This space has a great feeling, like a giant loft. There's a real sense of community."
The international show welcomes galleries from as far as Cape Town and Seoul, and as near as Chelsea and Park Slope. Each gallery features about three artists on average, with SCOPE encouraging thematic and solo shows. "When you consider everything that's going on this way, it's a very saturated week. So we encourage galleries that are young to really commit to creating a focused statement," White tells us.
SCOPE anticipates nearly 18,000 visitors in five days. Who will be the one to purchase a stuffed kudu with golden gats for antlers, at a relative bargain at $7,500? Those who just want to browse can get in for $20 ($15 for students) through Sunday. While a number of galleries are serving up free booze to prospective buyers, you'll have to pay for those tacos from caterer La Esquina.