The good people of Google have sent us a detailed look regarding the nation's interest in the Oscars, breaking it all down by pitting NYC against LA, and noting that "these two entertainment cities rarely choose the same nominee." According to this intel, which is based on trends and search interest in the cities, they've discovered that NYC has much better taste in film than LA. Or something. Check out the below breakdown, which shows that New Yorkers are way more interested in Melissa McCarthy, Woody Allen, and Jean DuJardin than LA folk, who prefer pretty boys like Pitt and Clooney.
Nationwide:The Help comes in at #1, followed by The Artist and Hugo.
NYC vs. LA: "Taking a closer look at NYC vs. LA, we see that New Yorkers agree with the nation’s top three picks. However, search interest for the 9/11 memorial story Extremely Loud & Incredibly Close is 14% higher than LA, and interest in movie epic War Horse is a whopping 29% higher than LA, which favors Midnight in Paris and Moneyball."
Best Actor in a Leading Role
Nationwide: Brad Pitt, George Clooney, Gary Oldman
NYC vs. LA: "Brad Pitt and George Clooney rule the nation and especially search interest in LA. But New York takes a different turn, with higher search interest in Gary Oldman from Tinker Tailor Soldier Spy and in Jean DuJardin of this year’s silent critic favorite, The Artist."
Best Actress in a Leading Role
Nationwide: Rooney Mara, Meryl Streep, Michelle Williams
NYC vs. LA: "Since Girl with the Dragon Tattoo released in December, [Rooney Mara] has been the national favorite on Google, especially in NYC, where search interest for her is 34% higher than in LA. In fact, NYC is much more interested in the Best Actress Oscars category than LA—with searches for Glenn Close, Meryl Streep, Michelle Williams and Viola Davis far outranking Hollywood’s."
Best Director nominees on Google?
Nationwide: Woody Allen, Martin Scorsese, Terrence Malick
NYC vs. LA: "With famed directors Woody Allen and Martin Scorsese in the running this year, it’s no surprise that they top this year’s search charts. For this year’s race, it’s New Yorkers that seem invested in this category, with search interest for Woody Allen 29% higher than in LA, and search interest in Martin Scorsese a shocking 47% higher in Manhattan."
Best Actor in a Supporting Role
Nationwide: Jonah Hill, Nick Nolte, Max von Sydow
NYC vs. LA: "Jonah Hill’s role in Moneyball is bringing him renewed interest across the nation, as he tops searches on Google for this category nationwide and interest is 18% higher in LA than NYC over the last month. NYC search interest for this category favors Kenneth Branagh, Nick Nolte, and Max von Sydow with interest that all surpasses Hollywood’s.
Best Actress in a Supporting Role
Nationwide: Melissa McCarthy, Jessica Chastain, Octavia Spencer
NYC vs. LA: "Breakout role for Melissa McCarthy is showing her to be the favorite on Google nationwide. NYC also is picking her for the winner, with search interest outranking LA by more than 36%. LA’s search interest favors Berenice Bejo."