Kim Kardashian, soon to be married to Nets forward Kris Humphries, sued Old Navy recently after they used a model that looked like her in their latest campaign. She claimed the Fauxdashian cost her around $20 million, and now TMZ explains the suit was an effort to protect a deal with... Sears. Gotta pay for those kitten-sized rings and glitter ponies somehow!

A source told the site, "the suit was filed because Sears felt the Old Navy commercial compromised it's ad campaign for the Kardashian Kollection—an exclusive line of clothing and bedding that launches in about a month and a half."

The Sears website is currently counting down to the "KK" collection... just 46 days away!