Earlier this year we chatted with Dr. Zizmor, the "subway dermatologist," about the television ads he ran prior to taking his campaign underground and off-screen. Now he's gone and combined the two! Warning, this jingle will get stuck in your head.

The West Side Spirit calls the doc's past advertising approaches "refreshingly artless, even naïve...[with] no coyness, no Don Draper-style sublimation, no hidden agenda." The new one, which began airing on October 5th, they say "breaks the fourth wall and draws attention to the construct of the Zizmor ad itself. Poking a little fun at his self-created universe, he lifts images from his old subway banners and weaves them into a new ad made of ads." That jingle's still stuck in your head, isn't it.