The Shake Shack construction wall in Downtown Brooklyn has become a community bucket list, with a "Before I Die" chalkboard taking it over—likely put there by Danny Meyer & Co., using this toolkit. We walked by yesterday and saw that some of our fellow Brooklynites would like to do things like "Fuck Beyonce" and "Get Wasted" before they're six feet under. Noble goals, young people, noble goals. Others mentioned money ("be financially independent," "put my kids through college"), and there was a lone nod to the Occupy Wall Street movement, as well ("OWS")—but mostly people just want to fuck Beyonce.
The project started in New Orleans, when Candy Change turned the side of an abandoned house into a giant chalkboard, repeatedly writing “Before I die I want to _______," and leaving locals to fill in the blanks.