Tomorrow, new I Love NY television spots promoting New York State travel will be unveiled. Even though you'll notice celebrities in them, and they were directed by Bob Giraldi of Beat It fame, they didn't cost the state a cent. Even the likes of Alec Baldwin showed some love to the state by working pro-bono. Here he is, leaping across Lincoln Center:

Clearly this is all part of Baldwin's master plan of becoming Governor of New York.