Urban Rustic, the new Brooklyn grocery store whose shelves are almost exclusively stocked with food from within a 100-mile radius, opens tomorrow. Located on North 12th Street across from McCarren Park, the grocery is the brainchild of Aaron Woolf, a partner in the nearby faux-alpine Lodge restaurant/bar/general store. Woolf is also one of the producers of the indie documentary King Corn, which followed the misadventures of two neophyte corn farmers and their harrowing journey...
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Urban Rustic Makes Whole Foods Look Like Key Food
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