You may have noticed that the MTA is rolling out a new ad campaign, this one aimed at reminding you that the MTA is your friend. Instead of the PSAs and customer safety warnings of SubTalk and BusTalk, the "Improving, non-stop" campaign tells riders what the MTA is doing to make their ride better. MTA spokesman Paul Fleuranges told the Times, “We don’t really do a good job of telling our customer what we’re doing, or what we’ve done, or what we are in the process of doing. We want to use a consistent message instead of the hodgepodge you see up there now." But what about reminding people not to litter? more ›

Headed to a subway next month: New SubTalk posters that remind straphangers groping is a crime and encourage any victims to report incidents to an MTA employee or a police officer. more ›