Following the announcement that a judge will allow some of Naked Cowboy's lawsuit against Mars Inc. to move forward, the tighty-whitey bearing Robert Burck appeared on the Today Show this morning. The 38-year-old entertainer is hoping to make some extra coin in the case, but Mars says they had a right to parody and are protected under the First Amendment. Amongst many, many other things, Burck noted: “I came to New York City to be......

Remember when the Naked Cowboy http://gothamist.com/2008/02/13/naked_cowboy_to.php">sued M&M's maker Mars Inc. for $6 million, claiming a commercial showing a blue M&M in a cowboy hat, boots, and white underwear and holding a guitar in Times Square infringed on his trademark look? Well, a federal judge sent most of the lawsuit to pasture, but is allowing the Naked Cowboy's claim that it seems like he's endorsing M&M's to stand.......