Last night episode of Mad Men included a lengthy scene soundtracked by The Beatles Revolver-era psychedelic song "Tomorrow Never Knows." (The scene directly contrasts an earlier scene where an advertiser can't afford to use a real Beatles song in his commercial.) The entire song plays, bringing the viewer from Don Draper's arm chair all the way to the end of the credits. So how much did that cost Matthew Weiner & Co.? According to Forbes around $250,000 (about $150,000 more than a song by another band would normally cost).
Last Night's Don Draper Beatles Moment Cost $250,000
Who Is Mad Men's "Lady Lazarus"?
This post has more SPOILERS than our usual Mad Men posts, so stop reading now if you haven't seen last night's episode. Previously: The Rolling Stones play Forest Hills, Queens, the Charles Whitman shooting spree in Austin, the Richard Speck murders, that "thing'"happened in Bed-Stuy, Roger takes LSD, and Peggy goes to Minetta Tavern.
Last Night's Mad Men: From Minetta Tavern To The Lovin' Spoonful
Last night's episode of Mad Men, At The Codfish Ball (a reference to this Shirley Temple tune), included more nods to the city and 1966. Here are some of the hightlights (no real spoilers!).
Last Night's "Trippy" Mad Men: From Howard Johnson's To LSD
Last night's episode of Mad Men didn't have any major historical news moments overshadowing it, or even serving as a backdrop, as the past few have. This time there were references serving as time markers, from the popularity of Howard Johnson's at the time, to the Cornel Wilde movie The Naked Prey... stop reading now if you don't want to have any close encounters with the basics of the episode.
Mad Men's Latest Historical Reference Point: 1966 University Of Texas Tower Shooter Charles Whitman, Who Killed 16
Last night on Mad Men, the teenage girl in Pete's driving class asks, "Didn't you hear about the sniper at the University of Texas today? Just two weeks after those nurses in Chicago... things seem so random, all of a sudden." Later, at Pete and Trudy's dinner party, the incident comes up again, when Megan says, "They said he had a brain tumor, he kept warning everyone." The sniper they're referring to is Charles Whitman, and when someone at the dinner table gets his last name wrong, Don corrects them saying, "it's Whitman" (as in Dick Whitman, Don's true identity).
Mad Men Mystery Solved: Here's The "Thing" That Happened In Bed-Stuy In 1966
In last night's Mad Men a "thing" happening in Bed-Stuy was mentioned. We found out what it was...
As Seen On Mad Men: 14 Photos Of The Rolling Stones At Forest Hills Stadium In 1966
Last night on Mad Men, Harry Crane and Don Draper headed to Queens to catch The Rolling Stones at Forest Hills Tennis Stadium in an effort to sign them up to record a jingle for Heinz Beans (move over Bean Ballet), with a "TimeHeinz Is On Your Side" pitch*. The two even explore the borough a little, with a stop at the Queens Boulevard White Castle! We won't include any real spoilers here—instead, let's look back at the stadium and the concert. When we check out some photos from 1966, the year that Don Draper & Co. are currently living in, we saw a photo of this Rolling Stones concert, which happened in real life on July 2nd, 1966.
Video: Mad Men Fans Spotted "Draping" Around NYC
It's been a while since we've seen some silly trend sweep the YouTube Nation (remember planking?), but the wait for a new trend is OVER. Enter: Draping. We actually like this one! It involves posing like Don Draper and... that's about it. Check out Mad Men fans Draping around New York City—and yes, ladies, you can Drape, too:
Beyond The Bean Ballet: Real 1966 Food Commercials
So maybe Peggy Olson didn't hit a homerun with her Bean Ballet idea for Heinz in last night's premiere of Mad Men, but in comparison to the real commercials airing in 1966, was it really that bad? Check out commercials that aired that year below, including many for food products, and one for Heinz Beans—Sterling Cooper Draper Pryce's potential client.
Let's Talk About The Mad Men Season 5 Premiere
...And there it was: the Mad Men Season 5 premiere just finished, the spoiler embargo is over, America wins again! Since we got a sneak peek at the episode (501/502 "A Little Kiss"), we put together a Gchat review to discuss how much we loved shirtless Don shaving, Sneaky Pete, Joan's baby, the Draper honeymoon, Bean Ballet...and the lack of Betty. Whether you're drunk as Duck Phillips or sober as Freddy Rumsen, tell us what you thought of Horny Lane and Don's new cane in the comments below.
The Mad Men Season 5 Drinking Game!
It's almost time to break out the whiskeys and martinis: Mad Men season 5 premieres this Sunday on AMC! Did Stepford Don marry Megan? Did Joan have her baby? Who will receive the cane of destiny? One thing's for certain: there will be plenty of imbibing. So when you watch this week, play along with our drinking game. Hopefully it won't make you red in the face like Roger Sterling after an oyster lunch.
Video: Play The Interactive Mad Men 8-Bit Game
We can all agree that it's too beautiful outside to concentrate on work right now, right? So if you're like us, your mind has probably started to wander toward the Mad Men Season 5 premiere that is only two (agonizing) days away. Well, here's a chance to combine your lack of motivation with your love of Mad Men AND waste the next 30-40 minutes: by playing the interactive Mad Men 8-Bit game below!
Top 5 Things To Look Forward To In The Season Premiere Of Mad Men
At Matthew Weiner's request, and due to our hatred of spoilers, we can assure you nothing below will ruin your enjoyment of watching the two-hour season premiere of Mad Men this Sunday. But since we're entitled media d-bags, we got sent an advance copy and watched it the other night at the office while skateboarding in the Gothamist HQ half-pipe pounding promotional alcohol and Tweeting all about it. It's a really strong start, and very funny! Here are some juicy hints—mere intimations—of what you have to look forward to. Look at these not like spoilers, but like one of Don Draper's ladies slowly loosening one button of her blouse.
Jon Hamm, Christina Hendricks Occupy New York Stock Exchange
Mad Men is coming back after a long hiatus this Sunday, much to the relief of non-fans who are enduring the Don Draper onslaught. But for fans, it just means they can look at more and more photos of Jon Hamm, Christina Hendricks, January Jones, John Slattery and a really grown-up-looking Kiernan Shipka (aka Sally Draper!). The show's stars, as well as creator Matthew Weiner and Lionsgate executives, were at the New York Stock Exchange to ring the opening bell.
14 Photos Of NYC In 1966, The Upcoming Mad Men Era
The upcoming 5th season of Mad Men (which starts this Sunday!) will take place in 1966, a few years into the future from when we last saw Don Draper & Co. Here's a look back at New York City that year—a year that The Beatles came to NYC (just after John Lennon declared them to be "bigger than Jesus"), Bob Dylan gave a candid interview with Playboy, John Lindsay was serving his first mayoral term, the gorgeous Pennsylvania Station was fully demolished, we had the smoggiest day in the city's history, The NY Times called Hunter S. Thompson's Hell's Angels an "angry, knowledgeable, fascinating and excitedly written book," and construction was started on the World Trade Center. Click through, and scroll down, for some sights and sounds of 1966 New York City.
Elisabeth Moss Likes Sexy Clothing, Hates Talking About Failed Marriage With Fred Armisen
Aww, look at Peggy Olsen, getting all provocative! Mad Men actress Elisabeth Moss is the cover girl for this week's Page Six Magazine, "I don't walk around in a Burberry trench coat and bra all the time, but it's fun to embrace that part of yourself. I think every woman has a sexy, adventurous side.... Sometimes you just wanna wear somethin' real tight and show it all off. Lately I've been in that mood."
Don Draper Has Been Spotted In London's Underground
Across the pond the Transport for London has stolen our Don Draper, slapped a red tie on him, and thrown him on their safety posters. At least, that's what it looks like... he's even falling, like in the show's intro and AMC's recent fifth season ad campaign.
NY Times Asks: Does This Mad Men Ad Remind You Of 9/11?
Last month, everyone's favorite show about philandering ad men, Martinis And Sexism Mad Men, began plastering the subways and bus stops with a stark new ad campaign, which ended up spinning off into an endlessly fun photoshopping contest. But some people thought the ad conjured up the image of 9/11—and the NY Times decided to ask families of victims what they thought. “I am so worn out by you guys coming to us in order to create a kerfuffle where none exists,” wrote Rita Lasar, whose brother Abraham J. Zelmanowitz was killed on 9/11. “You may think you are being sensitive to our feelings, but in reality you are just using us so you can write a story that refers only to your own feelings.”
Is This New Mad Men Poster Trying To Tell Us Something?
The countdown is on to the long-awaited return of Mad Men, which will start up again with a fifth season on March 25th (the premiere will basically be a two hour movie). We've seen their first promotional campaign already (the falling man image), and now they've released round two, which is very different. The show's creator, Matthew Weiner, discussed the new poster—which features Don Draper staring into a Manhattan storefront featuring a nude mannequin—telling the NY Times:
Anybody Want A $50 Don Draper Pendant?
Is falling Don Draper the new Carrie? We ask because not only are people the world over having fun tagging up the latest Mad Men subway campaign (see here, here and here) but now an enterprising jewelry maker has gone and made a Don Draper pendant à la Carrie Bradshaw's famous necklace. Now you can wear your favorite philandering adman on a 18k plated brass chain—all for a mere $50!
It's A Mad Mad Mad Men World: More Fantastic Mad Men Ad Mash-Ups
This week, we asked you how you would tag the blank Mad Men posters that have come to dominate the walls of several subway platforms across the city. And after an initial rush of submissions yesterday, we've received even more inspired photoshop mash-ups. From Dancing Dick Whitman to Pepper Sprayed Draper, we've picked some more of our favorites from the dozens and dozens of photos we received.
Your Best Mad Men Ad Mash-Ups
When we asked you how you would tag the blank Mad Men posters currently gracing subway platforms across the city we expected a couple submissions. Instead we got dozens of quick mock-ups from aspiring taggers and ad men around town. Good work everybody! Here are some of our favorites, from Breakdancing Don to Daredevil Draper!
How Would You Tag The Mad Men Subway Poster?
AMC's beloved (if not highly rated) advertising soap opera Mad Men returns March 25. But you probably already knew that, since the cable network has plastered our subway system with almost entirely blank ads for the show—the perfect canvas for aspiring subway ad men to work on, right?
Mad Men 5th Season Premiere Will Be A "Movie"
For being notoriously sparse on details, Mad Men creator Matthew Weiner has a lot to say about the upcoming season over at The Hollywood Reporter, but unless you consider general themes a spoiler, nothing will ruined for you by reading it. As opposed to the last time we heard from Weiner and he gave a serious detail about how the entire series will end (spoiler here).
Mid-Century Gluttony: The Mad Men Cookbook Is Almost Here
Casseroles, Cocktails and more mid-century concoctions await you!

