Yesterday there was some chatter about the Hello Health subway ad campaign, mainly how its empty word bubble design (unsurprisingly) acted as a magnet for vandals! AnimalNY mentioned that the MTA was responsible for pulling the ad campaign, which launched when Hello Health opened its doors in Williamsburg. Today, however, they uncovered that there was a little bit of finger pointing going on, and it was actually "CBS Outdoor, the exclusive media managing agency for the MTA's entire system" who requested the creative be changed. more ›

Last year Jay Parkinson emerged as the doctor for the people, making housecalls and treating the uninsured. Now he is launching a franchise operation, called Hello Health, with the first outlet opening in Williamsburg later this month. more ›