This week in new restaurants: Dram is finally open in Williamsburg, The Parlour Midtown is partying, Project Sandwich serves its namesake, and there's mountain lounging at Covet. And check out our photo features on splashy newcomers Zengo, Tamarind and The Empire Room.
New Restaurant and Bar Radar: From Dram to Covet
Empire Room Opens in Empire State Building (Photos, Menu)
Well, isn't this just darling. Mark Grossich (the guy behind such upscale cocktail lounges as The Campbell Apartment and The World Bar in The Trump World Tower) has opened this plush new venture in a former post office on the ground floor of the Empire State Building. (The whole building was recently renovated to the tune of $500 million—every window was replaced with energy efficient ones.) Called The Empire Room, the 3,500 square feet lounge is filled with art deco flourishes, lots of mohair upholstery, velvet, embossed leather and polished stainless steel. This is the place to break out your finest monocle and forget all about that vulgar recession, with the help of a few fancy cocktails.
Empire State Building Gets Upscale Lounge On Ground Floor
In the former space of a ground floor post office at the Empire State Building, the company behind the Campbell Apartment and the World Bar at Trump World Tower are planning a 3,500 square foot cocktail lounge called the Empire Room. Hospitality Holdings owner and CEO Mark Grossich said, "The Empire Room, like our other lounges, will be an architecturally significant space located in an architecturally significant building. The Empire State Building is perhaps the most iconic building in The United States and one of the most recognizable in the world. Similar to our Campbell Apartment, The Empire Room will harken back to the golden age of the 1920s and 30s with its theme, A Toast to Another Time."

