Because the KFC Double Down sandwich—two pieces of bacon, melted Monterey Jack and Pepper Jack cheese, and the Colonel's sauce nestled between two chicken fillets instead of bread slices—didn't get much media attention when it debuted in April, the company is resorting to grassroots marketing. On your ass. If you are a female college undergraduate, you are eligible to receive $500 from KFC in exchange for wearing KFC Double Down branded sweat pants around campus. You'll also need to turn over your dignity (if you've still got any). But hey, that's all part of growing up! more ›

There is only one wine that pairs well with Fast Food, and that's the kind that comes in a box and burns a little on the way down... or is it? Zagat, following their Fast Food survey, has now attempted the impossible: pairing up Whoppers and whatnot with real wine. They got sommelier Clare Shaheen, of New York’s TriBeCa Grill, to give recommendations—all of her tasting notes and pairings can be found here, but here's a sample. more ›

The Veggie Pride Parade went down in Manhattan yesterday—starting in the Meat Packing District (naturally) and ending in Union Square Park. At that point, the keynote speaker delivered a veggie pride-filled speech—this year that person was Mickey Z., who spoke with Super Vegan prior to the big event. more ›

The website Topcultured produces a downright diabolical feature "Will They Build It," wherein they create astonishingly unhealthy hybrid sandwiches out of already over-the-top food items. Past creations have included their Arby's "Every Animal on the Farm Sandwich," which, well, is exactly as horrifying as you might suspect. And their most recent mission is as depraved as it is timely: "Take the infamous Double Down and the fabled Luther Burger and make the KFC & Krispy Kreme Fried Chicken Luther Double Down Sandwich." Unclean! more ›

Last night America's Satirist-in-Chief Stephen Colbert delivered a particularly hilarious riff on the new KFC Double Down sandwich, likening it to "an edible Hieronymus Bosch painting wrapped in a paper straight-jacket. If a sandwich has no buns, can it truly be called a sandwich? This is the warped creation of a syphilitic brain!" Of course, all that was before he took a delicious bite. We won't spoil any more, just enjoy: more ›

As you may have heard, today KFC rolls out a new food product, The Double Down. It is a sandwich with two chicken fillets instead of bread slices; in between you will find two pieces of bacon, melted slices of Monterey Jack and Pepper Jack cheese and the Colonel's sauce (which is akin to mayo). The Double Down also comes with 540 calories, 32 grams of fat, 1,380 milligrams of sodium, and definitively wipes away any remaining crumbs of moderation or dignity left on the American bib. But does it live up to the hype? more ›

A fixture in Vegas for more than 14 years, the Double Down Saloon is now firmly in the East Village, too. The outpost on Avenue A has been open for about two months and, we'll be honest, this week wasn't our first visit- when you have a negotiable day job and a new bar offers a 12 noon to 7pm happy hour, you get acquainted quickly. Especially when the house beer, the Double Down, is a really lovely India Pale Ale (more agreeable we might agrue, than our own Brooklyn's version) and $3 all the time. more ›