Behold! This morning the MTA unveiled the first "full advertising wrap of the exterior and interior of a New York City subway." Synergy alert! The ad is for the History Channel's Cities of the Underworld, which follows urban explorer Don Wildman on his adventures beneath major cities. Adventures happening ever further down from the ones New Yorkers experience on the 42nd Street Shuttle.
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MTA Unveils First Ad-Wrapped Subway
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