Unexpected, Bizarre Literary Reference On This Piece Of Cheese

via Kathy Cacace's Twitter

Someone in the cheese department at the Westside Market has gotten creative with the cheese labeling. Or as Kathy Cacace notes in her Tweet: has "fucking lost their mind." The description on this chunk of mimolette reads: "Sara had been gone for 25 years, and in all that time I hadn't found any new ways to cope. Only to miss her." This appears to be from James Patterson's book, Run For Your Life, where he writes something similar about a woman named "Maeve."

A call to the market led nowhere, so this story is turning into a regular mystery! Anyway, cheer up, Westside Market cheese guy.

Update, 1/31: We spoke to Peter Daniels, the man behind the literary labels. Well, they are also musical—one cheese has a Run DMC quote!

Contact the author of this article or email tips@gothamist.com with further questions, comments or tips.

By Jen Carlson in Food on January 30, 2012 6:02 PM

Comments [rss]

Matthew Butler

I'd say be proud that they've selected something that you've written and found it inspiring to put on their product! Love your books by the way, am putting a library together in my man cave as we speak... have about 160 novels so far... keep writing ... forget about the small things.

Peanut_Butter

At least they didn't call it Seafood Salad.

Polite New Yorker

I hope they sell an Ignatius J. Reilly cheese that will help me with my valve.

GentleGiant

A James Patterson quote is not a literary reference.

ToastNYC

James Patterson might reference literature?

Carlo Altomare

The big cheese guy in that department does that all the time. He is quite a character.

birdtird

is he big into cheese, or the boss, or just big?

Carlo Altomare

all three

robingee

The head cheese of the cheese?

ed_Ex2

AWESOME!

kenorasis

$11.99/lb? Not bad if the mimolette's any good. It's a damn good cheese.

Joey__Blow

oh I thought only two people gave a shit.

Nicole Whitsett

Actually West Side Market puts obscure literary reference and song lyrics on many of their cheeses! It's great that you took the time to identify it. One extra thing to love about their market...