Lady Gaga Goes After Company Using Her Name

First Old Navy tried to ruin the Kardashian's line at Sears by using a Kim look-a-like for the latest campaign, and now a Chicago company is tainting Lady Gaga's name with their "Lady Gaga by Design" line.

The performer has nothing to do with the jewelry and cosmetics line that is using her name, and filed a lawsuit in Manhattan yesterday. The company, Excite Worldwide, is selling Gaga candles, key chains, bags, towels, lanyards, tattoos, wigs, and ornaments, according to the Daily News.

She says the company is blocking her own marketing efforts for her company Ate My Heart, Inc. Maybe she's aiming to bag her own line at Target or H&M?

In the meantime, the real worry here is that Gaga's heart is in danger of being broken by her new man Taylor Kinney! Aka: this guy.

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By Jen Carlson in Arts & Entertainment on September 29, 2011 11:51 AM

Comments [rss]

company name suggestions

The popularity if LadyGaga is really phenomenon so it is not a surprise if a business will use her name, but I wish they do it in a legal way.

Guest

Hey website, do things I want you to do, not what YOU want to do.

anon

"Gothamist is a website about New York City and everything that happens
in it. That means news and events, restaurants and bars, happenings and
goings-on. Gothamist has an avid and growing readership, and an even
more avid and growing staff."

http://gothamist.com/about.php

Guest

That's wonderful. Now, what the fuck does that have to do with my comment?

anon

Pretty blatant use of her name. A lawsuit is legit.

Also, I wish Gothamist would not try to be Gawker. Lots going in on NYC, no need for gossip stories. (Even if the famous person is from the Upper West Side).