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Underwear-Clad Models Roam SoHo

A group of models hit the streets of SoHo in their underwear yesterday, turning heads and cameras alike. They ran around the streets near Crosby St. and Broadway, jumping over and around boxes and crates, while being videotaped by filmmaker Jason Stein for Desigual. The company's rep said they were not shooting an underwear commercial though.

According to the Daily News, gawkers, mawkers, pedestrians and hanger-ons were encouraged to take pictures. Nick Gannascoli, 40, enjoyed it: "It is like being at the beach but in Manhattan. A little beauty never hurt anybody." Not that you can please everyone; Gina Curatolo, a 46-year-old Canadian tourist, said, "This is a disgrace. Everything has to be taken to the 10th degree." We respectfully disagree, ma'am. FYI—the gallery is all SFW, since everyone's in their skivvies.

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Comments [rss]

  • wingedearth

    Gothamist had better fire their fact checker after mistaking these people for "models."

  • nik13

    Guy in turquoise briefs, third pic. What is he up to?

    I never understood appeal of those dumb tats white girls get on their rib cages. Nor why blacks & latinas don them on their thighs. Luckily, it more of a West Coast/import scene thing.

  • potsmoker

    the tall redhead with the pink outfit and the torso tat has a smoking hot bod! but otherwise i fail to see the purpose of calling any idiot in doing something foolish infront of a camera a "model"...

  • JenChungsBaby

    What's up with tattoos that look like the Declaration of Independence?

  • Guest

    That one girl is really cute, but I'm scared of that bulge in her panties...

  • Reflect

    Self proclamation..

  • That is me in the yellow undies.

  • Mr. Know-It-All

    What are you doing tonight?

  • jackie treehorn

    the todd: "if i were gay, would i work out so much?"

  • Guest

    That's quite a tan you picked up over the summer.

  • JenChungsBaby

    On what planet are these people models? They look more like the case of Shortbus.

  • schwinny

    just because they aren't your stereotypical models, doesn't mean they aren't models. these models represent everyday people; old, young, and individuals with all body types. i think it's great to see something life-like and actually real - it's much more interesting than seeing a bunch of freakishly tall, skinny, and beautiful models running around the city.

  • virgilstarkwell

    yay! it's fun to not like things!

  • JenChungsBaby

    I liked Shortbus. And I like these people walking around in their underwear. They just don't look like models.

  • Cannibal

    How the hell did I miss this entertainment yesterday??? My workplace is IN these pics....

  • ADB

    Uhh... where did that older woman come from in photo # 11? Did she think it was a flashmob?

  • ides_of_march

    They need to re-unite for another romp downtown in front of the Ground Zero mosque when it opens up. Should be a hoot.

  • Cannibal

    Yes! or that stupid improv everywhere group should re enact Star wars in the middle of the protest

  • gagneur

    Why do those Canadians always have to bring ants to the picnic?

  • MT

    That is the least attractive group of underwear models I have seen outside an American Apparel ad.

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