Buy a Hyundai, Get an iPad

Hyundai announced at the New York Auto Show that they will be offering a nice bonus to anyone who buys their Equus this September; all models will come with an iPad instead of a boring old paper owner's manual. North American chief executive John Krafcik told the Times, “Who reads a 300-page manual anyway? Instead, they’ll have a gorgeous color touchscreen loaded with the manual electronically, as well as photos of the whole Hyundai lineup.” Owners will be able to use the iPad to find the trunk-release switch, schedule maintenance appointments and locate the fuse box. The Equus is priced around $50,000; the iPad currently runs for $499, and blends way too easily.

Contact the author of this article or email tips@gothamist.com with further questions, comments or tips.

By Jaya Saxena in News on April 7, 2010 5:54 PM

Comments [rss]

kazubes

And here I thought Hyundai still made plastic cars..how classy!

Guest

i have a feeling that iPad won't be anywhere as popular as the other mobile iProducts.

justthinkin

And neither will any Hyundai product.

unretrofiedforu

You both couldn't be more wrong.

Guest

LOL

valeriob

Lol 50k is still wildly overpriced for a Hyundai :)

Are you sure it's not 15,000? Jaya?

;)

jaycjay

Actually, the Equus gets pretty great reviews. It's been sold in Asia for over a year, with a price tag of around $90,000US, and is based on the company's Genesis "entry luxury" sedan, which won a couple of car of the year awards.

It's basically aimed at competing with the Mercedes S-Class.

wookietv

the article has a mistype... that should be $50K, not $500K.

that would be ridiculous...

eflash

lol, i'm imagining the Hyundai that would cost 500K ... platinum? diamonds?

personagratin

$50,000. Fifty thousand.

Gotham Extremist

Anyone who thinks that the cost of the iPad is not added into the cost of the car is a real idiot.

jaycjay

"The Equus is priced around $500,000;"

What? For a Hyundai? No thanks, I'll just buy a Maybach and my own iPad, and I'll still have about $150 grand left over!