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Video: Olbermann Calls DDB Brazil The Worst Persons In The World

Last night, Keith Olbermann jumped into the fake-WWF ad fray by declaring DDB Brazil, the ad agency that apparently pitched the 9/11-inspired concept (and never got the WWF's business) the "Worst Persons in the World" on Countdown. Olbermann also named all the creatives involved with making the ad and said of DDB Brazil CEO Sergio Valente, "Frankly, I hope he starves on the streets."

We've contacted the One Club for a comment on why the ad won a Merit Award in this year's One Show (the ad has since been removed from the One Club website).

Contact the author of this article or email tips@gothamist.com with further questions, comments or tips.

Comments [rss]

  • Potty Boy

    "DDB Brazil CEO Sergio Valente"



    like the jeans!

  • Past Taliban

    Be very, very afraid.

  • whitecastlerock

    Olbermann has a right to express how he feels about this ad. I think he is a total bore nonetheless...

  • felixthecat2

    It is shame. We are just as bad as the Muslims who riot about an Allah cartoon in a Danish newspaper.

  • Bort

    Except, you know, no actual rioting.

  • valeriob

    except, you know, they directly offended the very thing they believe in, live for and die with.

  • Just wait till "felixthecat2" starts with the wildly inappropriate Holocaust comparisons...

  • felixthecat2

    Did you read yesterday comments? Olbermann hopes starvation on the CEO of this ad Agency? Shame on how US became so backwards after this attack.

  • longacre

    There's a slight difference between hoping someone starves and inciting a riot in which people are killed.

  • valeriob

    The same way you wrote "i hope you choke and die" to ides of march in yesterday's comments?

  • felixthecat2

    STALKER ALERT

  • valeriob

    I will continue to call you out on every LIE, HYPOCRISY, and Comment Manipulation you blather. Are you read for it?

  • felixthecat2

    GET A LIFE

  • felixthecat2

    Olbermann was dead wrong on this one. All they did was create a piece of "art". Where was the outcry when the Bush Administration exploited 9/11 for their invasion of Iraq?

  • longacre

    On its own, this is a thought provoking piece.



    It's not meant to be art, however. It is an advertisement whose goal is to make money for its creators. That is what makes it controversial. And the fact that the organization that commissioned it seemingly has nothing to do with the subject matter depicted makes it worse.

  • Tower18

    I seem to recall quite a lot of outcry about that...

  • JLRodP

    I hope Olbermann starves on the streets. How ironic that a liberal like Olbermann hopes on someone starving on the streets, regardless of the mistake. Hmm, makes me feel even better I left all of you hypocrite liberals behind.

  • hotstepper

    you left the hypocrite liberals behind, where'd ya go fella? to a magical land sans conservative hypocrisy? where exactly is that?

  • felixthecat2

    If you really don't see how media manipulates you then you been coded.

  • JLRodP

    I didn't go anywhere hotstepper, I just simply woke up. Really, government and media are in bed together for themselves. NOT for us.

  • hotstepper

    i can appreciate your point, but it is too easy to be a complete cynic when it comes to government. after awhile a citizen may realize their own duties in good governance, get their information from diverse sources, and then act accordingly.



    woe to those millions of chumps who get lost in the "culture war," liberal vs. conservative nonsense.

  • JLRodP

    I've done my duties and have acted accordingly, yet government and media still do whatever they want. We are no one to them, just numbers.

  • hotstepper

    but what could us plebes be but numbers to these gargantuan edifices? what do you actually want from them? more personalized governance? a more caring media? your friendly neighborhood mass-media and federal gov't stopping by your home to drop off an apple pie and ask how the kids are?

  • JLRodP

    how about for them to get out of our lifes

  • JLRodP

    lives**

  • valeriob

    PS I'm convinced that Gothamist was the source for that entire news piece.

  • nyorker555

    the ad is in giant bad taste. totally without thought.

  • MT

    'of its generation.' God, I wish Gothamist could let you edit posts. :-(

  • MT

    As David Peck would say: "DDB Brazil is the worst ad agency our its generation!"

  • valeriob

    Can someone make a phone call to Belgium for this HUMO magazine ad from 2004? Olbermann?

    http://twurl.cc/1jkc

  • MT

    OMG! That ad is insane!

  • curiousyellow

    Mr. Valente can always fall back on his killer designer jeans.

  • Politburo

    Well that makes everything better, then.

  • Kojak

    As much as I agree with Olbermann's views, he just as annoying as Bill O'Reilly.

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