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See the full size image here.
Advertisers have been fixated on hurtling planes at the Twin Towers long before 9/11 happened, but it's safe to say they held off on it after that tragic day. Now, it turns out that a Brazilian ad agency—DDB Brasil—tried to win the World Wildlife Fund (WWF)'s business with this ad concept: An image of lower Manhattan showing many, many planes aiming at Manhattan—and they even include the Towers. (What is it with Brazilian ad agencies?). The text urges us to protect the planet; it also reads: "The Tsunami Killed 100 Times More People Than 9/11." Okay, so who wants to make a mock-up of 1,000 Nazi soldiers being catapulted into Thailand?
The WWF has issued the following statement denouncing the ad:
“WWF strongly condemns this offensive and tasteless ad and did not authorize its production or publication. It is our understanding that it was a concept offered by an outside advertising agency seeking our business in Brazil. The concept was summarily rejected by WWF and should never have seen the light of day. It is an unauthorized use of our logo and we are aggressively pursuing action to have it removed from websites where it is being currently featured. We strongly condemn the messages and the images portrayed in this ad. On behalf of WWF, here in the US and around the world, we can promise you this ad does not in any way reflect the thoughts and feelings of the people of our organization.”According to CityRoom, the WWF spokesman Steve Ertel "said the World Wildlife Fund had never seen the ad before Tuesday, when his phone started ringing and people began forwarding various blog posts about the ad. It was a scramble to figure out where the ad had come from, he said."
Adweek calls it "tasteless, nightmarish" and lacking respect; noting that "exploiting one tragedy to try to prevent another is just stupid and self-defeating." And though the concept was rejected, DDB Brasil apparently still entered it into the One Show competition, where it won an award for public service. [via Animal]
Update: It gets worse: DDB Brazil created a TV ad too.
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Way to make a point. Damn.
this ad kicks so much ass. it makes a very valid point in stark imagery. it shoots straight through the sanctimonious and hypersensitive fixation with 9/11 and injects some perspective.
Jen, you really should post an update noting that the WWF had nothing to do with the "ad."
http://www.worldwildlife.org/who/media/press/2009/WWFPresitem13540.html
Yes, we'd like all the advice we can get from third world brazortugal.
check yourself, Brazil isn't a third world country. go travel or something, sheesh!
no
IDIOT
check yourself, Brazil isn't a third world country. go travel or something, sheesh!
Yeah it is...
http://en.wikipedia.org/wiki/File:First_second_third_worlds_map.svg
That term is too old to be relevant now. 3rd world countries haven't been updated in over 20-30 years.Brazil's economy has grown too much to still be a third world country. Not to mention, that poverty rates dropped, and literacy rates when up, along with it's econmy, which is the 8th largest in the world.
Taken directly from the internet. Do you ever use your own words?
Loser, get a girlfriend and quit me now. It is freaking pathetic now. You don't even comment on how you disagree. PATHETIC
YOU commented on MY post. Asshole.
Take your meds bro.
'Econmy' is his own word. Write that down in your diary. "Felix misspelled 'economy' today. I kissed my cat!"
Wow, you caught a typo. You must feel so great about yourself now about this small accomplishment.
http://twurl.cc/1jdw
(let me know if i'm using references with words that are too big for you)
Brazil ranks 70th of 179 countries indexed.
They are a "developing" country at BEST. 3rd world in most professional opinions.
Still riddled in crime, corruption, famish, poverty, cocaine, and prostitution. (yes we have those things too, but in minuscule numbers in comparison)
"The term Third World arose during the Cold War to define countries that remained non-aligned or neutral with either capitalism and NATO (which along with its allies represented the First World) or communism and the Soviet Union (which along with its allies represented the Second World)."
I'm sorry, felix, my reading comprehension is not very good. Which part of the definition of the term we are discussing posted above refers to economy, literacy rate and poverty?
I never said they were 3rd world country. Reading comprehension indeed
I didn't say you said it was a third world country.
Your quote:
"Brazil's economy has grown too much to still be a third world country. "
Now read my question again.
Reading comprehension indeed.
What is your point? Do you disagree that Brazil isn't a 3rd world country?
you and valeriob both use wikipedia which is not a definitive source
let me close this stupid issue finally
http://www.nationsonline.org/oneworld/third_world.htm#regimes
Third World Countries by various categories:
Third World Countries in terms of Political Rights and Civil Liberties.
Third World Countries in terms of their Gross National Income (GNI)
Third World Countries in Terms of their Human Development
Third World Countries in Terms of Poverty
Third World Countries in Terms of Press Freedom
Brazil isn't a third world country. I traveled to the Amazon and even the natives were living healthier happier lives than we do here.
rrrrright, was Vianne Delgado there too?
This is my last comment to you but Valeriob, you and I both know that you are ignorant and bitter person. You keep turning this thread to a joke. this is not the FTC2 and Valeriob show. Why you feel a need to follow me is ridiculous and juvenile. If you disagree then do so with some basis but all the kentucky jokes and idiotic remarks only proves to me how inferior you really feel.
Eat my balls. You said Brazil was not 3rd world. I provided cold hard factual information which indicates otherwise.
You just can't deal with facts/numbers and are attempting to sound reasonable when everyone knows you live in a cat infested shit show apartment with sea kitten posters and mustard stains on your grey pocketed hanes t-shirt.
You are such an idiot. In your wikipedia list that you post Brazil ranks higher than Russia. Are you calling Russia a 3rd world country now????? And what "most professional opinions?" First you stated no "professional" opinions and opinions aren't facts.
NOBLE PRICE! NOBLE PRICE!
However they die young. They live in abject poverty and danger.
In the United States, the young people of colored are uneducated and live in jails. I never said Brazil was a G8 country but I don't see it as a third world countries as many countries are in Africa
Well, if they bothered to get their education instead of dropping out, emulating rappers, joining gangs or getting pregnant and signing up for handouts, they wouldn't wind up in jail.
F'in hell... and I've been a longtime contributor to them too! This is like when Ingrid Newkirk of PETA compared the beef industry to the Holocaust (mind you, there is something very wrong with the beef industry which is why I don't eat the stuff anymore, but comparing cows to concentration camp victims?!)
Anyway... Thanks WWF, you've just reinforced the stereotype that people who care about the environment and wildlife don't give a sh!t about the lives -- and feelings -- of human beings.
Oh well. Now I can take what I'd be donating to them and give it to Defenders of Wildlife instead.
One was an act of nature. The other--cold, calculated MURDER. Get it WWF !!
Good point. It's a lot harder to get angry about a big wave. Not really the kind of problem you're going to be able to solve - even by "respecting" the planet, as the ad copy suggests (is WWF endorsing animal sacrifices to appease the gods? How exactly would respecting the planet stop a tsunami?)
Idiot. it is a holocaust. Do you have any ideas how many other species are crated and transported to slaughter? How many of their young are pulled away from their mothers? You are a specialist. You think you are more of a right to live them other species just as Hitler though he had more of a right than Jewish people. Fucking IDIOTS
Not Specialist but Specist. (spell check). Fucking Idiot. I wish you were a cow and then you will realize it is a HOLOCAUST.
do you listen to yourself when you speak?
Do you wait all day for me to post because you are beyond pathetic now?
Every time you post a stupid comment, I buy another pound of veal. Freezer's getting full, can you take a day off?
I hope you choke on it.
Damn you, another trip to the butcher.
Hope it gets wedge in the middle of your throat.
It's too tender for that.
I wish you were a concentration camp survivor and then you'd realize what a sad, miserable jackass you are.
Oh, wait, scratch that. I don't wish you or anyone else would ever be in a Nazi concentration camp, because unlike you:
1. I actually know something about the Holocaust, and --like African Slavery and Native American genocide-- it was a terrible blot on human history, demonstrating how ignorant and brutal people can be for no reason. Eating a hamburger, on the other hand, is not quite on the same level.
2. I am a compassionate human being and I don't wish ill on others just because I happen to disagree with them -- no matter how stupid and offensive they can be.
It is not eating the hamburger that I am talking about. It is how they torture and transport the cattle and keep them in crates with no contact with their own species and separated from their young. I wish you were a cow and then you will know that it is a HOLOCAUST
"felixthecat2", IMO, your officially a moron.
I've met concentration camp survivors, and like that image above, your comparison is wildly inappropriate and demeans the victims of the Holocaust.
Again, your officially a moron.
Darn, I used "your" instead of "you're". Oops.
Have you seen how they crate those animals and transport them and grind them alive. THAT IS A HOLOCAUST SO FUCK YOURSELF
Proving my point yet again, let me correct myself: You're a moron.
http://www.youtube.com/watch?v=JJ--faib7to
Another investigation posted 2 days ago.
http://www.youtube.com/watch?v=5XNV0PZ37_A
Looks like Chuck Schumer is really on the ball with the air traffic control problem.
HA HA HA, good one!
I love pandas, but this is too much.
The message is perfectly valid. The imagery? Eh, it's just going to annoy too many people.
And I don't mean "annoy" in the "annoying" sense...more like the "bothersome" or "offensive" sense. I do think this crosses a line that probably shouldn't be crossed.
more like "WTF? Never Forget ..."
WW(T)F.
Call me crazy, but when I see a reference to a tragedy that happened eight years ago this month in my own city, it only reminds me of the tragedy that happened eight years ago this month in my own city. Not one that happened I-forget-exactly-how-many-years-ago on the other side of the planet. I don't think I'm taking liberties in assuming it will have the same effect on most people in this country.
WWFail.
Seriously, what the fuck? Are we supposed to be like "oh shit, I guess I shouldn't feel sad next week because a wave killed more people"? A tragedy is a tragedy.
Preserve the planet? So, uh, how are we supposed to stop a tsunami?
you're just supposed to feel guilty for it. just like you're supposed to feel guilty for any water damage sustained in a city built underwater.
Are you sure "guilty" is the right word? Guilt is something you feel when you have done wrong. I didn't make a tsunami, fly a plane into a building, or build New Orleans below sea level. I don't feel guilty (especially considering 2 of 3 are from natural events). I do wish that none had happened, and feel for those affected.
But I don't feel guilt.
I am never donating to these people again. That is tasteless and disgusting. There are a lot better ways to get my attention than this.
it makes me shudder just looking at it.. sick
This is gross. But why is the WWF reminding about the loss of people, anyway? I mean, it would make (slightly but not much) more sense if they were talking about the wildlife lost, no?
ARS- agreed.
How about an ad showing how many people get killed in Rio's favelas? Or how about how much timber Brazil cuts away from the rainforest?
Working in the advertising business, I would guess that there is a VERY good chance this is just spec work by some bored creatives in Brazil looking to make a striking ad for their portfolio and gain the attention that we are giving it now. The message doesn't even make sense... donate and support the WWF so that they can prevent something that wasn't preventable? It was an underwater earthquake.... I bet WWF never saw this or would approve it.
don't get all stressed about that scrooge WWF, Jay-Z is going to save 9/11 this year!
http://www.mtv.com/news/articles/1619631/20090826/jay_z.jhtml
Ugh - I hate when people use one tragedy to put another tragedy in "perspective". It becomes some sort of morbid pissing contest: "well, MY disaster killed X number of people".
I feel like there is this sort of September 11th backlash and the event is used as proof that Americans don't care about disasters or attacks in other countries. Sorry, but I think to most people here this is more real to us and close to home than the tsunami. Should we use pictures of floating Indians and Indonesians to make a point about the AIDS epidemic in Africa, too?
Disregarding for a moment the tremendous amount of stupidity and insensitivity that went into producing this, what the hell is the friggin' point they're trying to make?
The ad says "The planet is brutally powerful. Respect it. Preserve it." How the heck does this graphic and accompanying copy make anyone want to protect the planet? Are we to fear the planet and what it may do to us if we upset it?
What's the damned point of this?
"The planet is brutally powerful. Respect it. Preserve it."
When we recycle or conserve energy, the Planet has won. Don't do it. I'm going to start waging my own one-man War on Earth, because it kills innocents and hates our way of life.
"Oooh, so Mother Nature needs a favor?! Well maybe she should have thought of that when she was besetting us with droughts and floods and poison monkeys! Nature started the fight for survival, and now she wants to quit because she's losing. Well I say, hard cheese." -- C. Montgomery Burns
The ad clearly has a typo. What they meant to say was, "the plane is brutally powerful. Respect it."
Good one.
Who knew there were that many muslims in Brazil?
The WWF is based in the USA - so that means when Americans donate money they're giving it to creative outsourcing (Americans is loosing their job because of this...)
Next WWF should expect to never EVER EVER expect to see ONE penny from me! For the reason above and for the reason that this ad is TASTELESS!!!! and has motivated me to donate more the security of the city!
Fucking Idiots have no problem with Guilani making himself a career and a multi=million dollar consulting firms on the backs of the first responders and the city. Yet these same fucking idiots go apeshit over an AD to save the planet. No wonder this world is heading to the toilet when all these idiots
you obviously have been a 'new yorker' for only a few years. I'll give you 3 years, TOPS.
STFU already and stop acting like you belong here. You don't.
Loser, you don't know me. Why do you have this need to follow me on gothamist? take your meds and stop stalking. Loser.
Go back to kentucky you vaginal discharge
I never been to Kentucky. Why do you fail so miserably? Don't you have any friends? Pathetic. Kentucky has nothing to do with this post. What a loser
The whole world BUT the USA isn't into political correctness.
Come on rschnabel, the client doesn't approve an ad before it runs? The buck stops with the WWF on this one. And the agency was DDB, not some guy in Brazil working on spec. This ad is bullshit and all of the creatives involved are heartless fuckers.
Some things are just wrong.
They make a good point... someone should fly another 98 planes into buildings in manhattan... that is... for the good of the planet.
Ok. So im supposed to believe that the tsunami that was caused by an underwater earthquake was caused by humans? Is that what im supposed to believe? It almost hurls me towards the side that this whole global warming thing is just another reason for people to bitch and complain and blame everything that goes wrong on it. Epic Fail
No wait... they are clearly saying that when the other 98 planes hit manhattan buildings we won't have to care about the stupid tsunami victims anymore.
Almost as stupid and heartless as Obama having Air Force One barnstorm the city for a photo op.
it took you less than 1 hour after this post to mention President Obama. WOW. by the way it was Bloomberg's failure to put the city notice on the photo op. Bloomberg was given early notice of the photo op and didn't object to it until after the panic it induced.
Forget the war on terror, we should declare war on the planet.
+1
They sure got their message across.
What mental picture does everyone have of felixthecat? Im on the fence between two choices...
F the tsunami, it was an act of nature (or alien weaponry). I'm still pissed at the World Wildlife Foundation for making the World Wrestling Foundation change it's name to World Wrestling Entertainment.
ugh, i mean Federation.
Most of them just flat out should have been better swimmers.
'Most of them .... better swimmers"
AS i stated , a bunch of hypocrites losing their panties over this ad when they are unconcerned with their planet and the effects on others. this ad is not tasteless but fails it delivering the message.
Oh im not being a hypocrite. Im just being equally tasteless. And once again, the tsunami had nothing to do with the climate.
That is why I said the ad wasn't tasteless but talentless since the message failed. It should have said Global warming or something else caused by humans
When 9/11 went down you were probably more concerned with all the rats and mice that were killed in the buildings. You really are a sorry example of the human race.
When 9/11 happened where you still at home on your fraudulent workers comp leave for your finger? No wonder I have to work to bail out the MTA because of crooks like you.
(his search for the parking garage's mouse chasing cat went on for months)
Man, NY airspace really is congested.
i would have no problem with the imagery if it were about raising awareness/money for people still feeling the after effects of the tsunami; i think it would be amazingly evocative for that purpose. i just don't think it makes any sense in relation to the ad copy. are we supposed to believe that earthquakes are caused by burning fossil fuels or over fishing or cutting down the rainforest?
You could make a bundle selling framed prints of this outside a mosque.
Oh good christ. Well, I guess that's another non-profit I can cross off my contribution list. Lucky ASPCA gets more money.
Yeesh! 9/11 is sacred ground because it happened to America. Please---! Disaters are mentioned all of the time without everyone getting their dander up. Nobody takes would think twice about using the tsunami in a similar way. Why? Becuase they were poor, non-white, non-western people. No wonder the world hates us. We better get off our fucking high horse.
You are a ruh-tard.
Plenty of non-white people got killed when those towers went down.
Wow, I didn't know you were so racist. It must kill you every day to know that a black man is YOUR president. LOL
looks like it bothers you most!
In the United States, the young people of colored are uneducated and live in jails.
is that where all blacks live? in jail?
Valeriob, first I am from Kentucky and now I am colored. what a hateful insignificant man you are. Yes, it does bother me that in OUR country we have 1 in 142 US people are imprisoned and are largely people of colored. Now time for you to put your KKK cap and cruise people's backyard.
It's actually pretty offensive to use the word "colored" these days. Please refrain.
You sure about that? Because there are still plenty of black people who use the term "colored". Let's try not to criminalize perfectly harmless words.
It seems to me the point of the ad was to get local news media to show it so more eyes would see it and people would be talking about it. For better or for worse, all the people that have read this post and all the people that have commented on it have today thought about 9/11, the '04 tsunami, terrorism, natural disasters, preventable vs. unpreventable deaths, and they have drawn some level of association between WWF and those events. Whereas had this ad not been shocking enough to be picked up by Gothamist, chances are none of you would have considered those things today. That, and that alone, is probably why it won a Public Service award.
What good is an ad that gets tons of views if it is turning those viewers against the ad's message? Particularly when many of those people were sympathetic to the WWF and their cause PRIOR to seeing the ad?
the ad is disgusting-fuck Vince McMahon and the WWF! ECW was much better before he took over.
Are they calling all the poor dead Indonesians "wildlife?"
Hahaha, no you're wrong; Felixthecat is calling Indonesians wildlife. Their oppressed animals utilized their instincts to escape to higher ground and watch their evil overlords perish.
I did not say that, and no wonder no man want to tap your dumb fat ass.
Dude, I'm 5'10" and weigh 160, on my way to the gym now so I can devour a dead cow carcass later...with my girlfriend.
Please learn how to speak, spell, and use proper grammar. Your hatred of the world is disturbing.
who cares?
You are still in denial that the farm factories are the HOLOCAUST. I don't care how many times you till me you are a Jew, Jews were not the only ones who died in the Holocaust. You don't own the word. The native americans don't make a big stink whenever genocide is used and they been wiped out with their culture.
I think I've said I'm Jewish twice, yet never denied that 40% of the victims weren't Jews. I didn't even argue about this crap with you today, just pointing out you're a douche that hearts animals more than your own self.
No you are a douche because you believe defending other species means you hate your own specie. I am sure Hitler felt those Germans that rescues Jew hated themselves as well. FARM FACTORIES ARE THE HOLOCAUSTS OF OTHER SPECIES
Jesus christ... that's art. I mean it evokes some negative emotions... but it evokes emotion... and it's technically brilliant...
It's freaking art. Nicely done sir.
We can only hope that all you talentless art hippsters are sitting in every seat of those planes. Get a real job or kill yourself
Captain Sully Sullenberger and His Rain of Terror!
I believe this ad is wrong, but for different reasons than most people here have cited.
This is what the ad text says:
Their logic, if they have any, must be that we Americans living in our post-industrial, technology-intensive urban bubbles need to be shocked into a proper sense of appreciation and awe for the earth's power.If so, I think they missed the mark. They could have shown a scene from the tsunami. To my mind their ad just ups the ante in terms of imagining the the much greater destructive power of our technologies -- from rogue WMD to a full-blown nuclear exchange between superpowers. Indeed, there were more planes than this over the cities of Europe during WWII, and far more people were incinerated by the bombing campaigns.
In short, we can blow shit up real good ourselves. The capacity of the human race for senseless short-term destruction is unmatched, even by planetary processes. The whole notion of such power as deserving "respect" I think is a mistake. To the contrary, the exercise of such destructive power deserves to be spat upon and disrespected. The scene depicted in the ad should no more inspire awe or "respect" than the crass image of "gangsta" or "thug" violence in popular culture.
At best, they are only going to succeed in offending people.
WWF: "humans
beware our animal terror"
Apparently they won an award for this shit:
http://www.oneclub.org/os/os/showcase/?year=2009&id=10486
"They also note that it won some sort of Public Service award! [via Animal]"
Wow Sherlock Holmes, did the above last line on this post clue you in on the award?
FAIL
(My link turns "some sort of award" to the actual award page)
Not clever. Probably fake.
wait..i typed up wwf + wtc and i got this:
http://img.moonbuggy.org/hulk-hogan-vs-world-trade-centre/
hahaha
that is so wrong, yet soooo right.
PRESS RELEASE
WWF STRONGLY CONDEMNS UNAUTHORIZED AD CAMPAIGN
WASHINGTON, DC, September 1, 2009 – World Wildlife Fund today issued the following statement in response to an ad posted on several Internet sites that has been inaccurately linked to our organization and contains messages and images related to the events of 9-11.
“WWF strongly condemns this offensive and tasteless ad and did not authorize its production or publication. It is our understanding that it was a concept offered by an outside advertising agency seeking our business in Brazil. The concept was summarily rejected by WWF and should never have seen the light of day. It is an unauthorized use of our logo and we are aggressively pursuing action to have it removed from websites where it is being currently featured. We strongly condemn the messages and the images portrayed in this ad. On behalf of WWF, here in the US and around the world, we can promise you this ad does not in any way reflect the thoughts and feelings of the people of our organization.”
Hope people read this far down...
interesting. link?
http://www.worldwildlife.org/who/media/press/2009/WWFPresitem13540.html
thank you. great catch!
Oh they'll read it. This is awesome info!
Thank you!
Albinosquirrel FTW.
Thanks for helping clear this up... not sure how a reputable organization like WWF got mixed up in all this, but it seems as tho there's more to this story than meets the eye. I shouldna rushed to judge so quickly. Thanks albinosquirrel!
Wait.... oh, no! Now I gotta keep them on my donations list! More money I gotta give! Damn you, albinosquirrel! :)
Hey Felix, WWF says the ad is not theirs and call it offensive. Did you get all that? It's offensive!
You said it was in good taste, and appropriate. I'm Adding WWF to your list of hate. (along with blacks, jews, gays, the poor, and animal abusers)
Hey loser Stalker, learn to read. I never said it was good taste and appropriate. I said the ad wasn't tasteless or offensive to me. And it is you who have issues since you makes lots of racists jokes as such
looks like it bothers you most!
felixthecat2 replied to comment from Mr Mel
In the United States, the young people of colored are uneducated and live in jails.
is that where all blacks live? in jail?
GET A GIRLFRIEND AND STOP THINKING ABOUT ME. I AM NOT INTERESTED YOU PATHETIC LOSER
How is my pointing out your racist comment make me the racist?
When you (FTC2) say things like all black people live in jail, someone has to say something.
PS you cannot "makes lots", you can make a lot of, even make lots of, but definitely not makes lots.
Nearly 40% of Blacks btw 20-29 years are in jail. check the DOJ website. All the stats are there. WHY DO YOU KEEP FOLLOWING ME. I HAVE NO RESPECT FOR YOUR LITTLE PASTY MIND. CAN YOU JUST LEAVE ME THE FUCK ALONE NOW. YOU ARE THE FATAL ATTRACTION STALKER.. GO AWAY.
I will not ignore your racism. It is not right and should not be allowed here on Gothamist.com
I am not stalking you, I want you ease up on your hatred for all the things you personally don't believe in and for others who do.
Wow, you really are deranged.
Sorry to feed the troll everyone, but...
The statistic is 1 in 9 black males between the age of 20 and 34, which, as disappointing as it is, is a far, far cry from your 40% figure.
So, now that we're clear on that, do you still hate black people? If not, are you still at least intimidated by us enough that you won't sit next to us on the train? It's always a pleasure to have some shoulder room on behalf of the ignorance and prejudice of folks like yourself. :o)
Wrong Troll, why is it that you trolls can't never have the facts right.
It is 40%, just check the DOJ website. Ignorance is so sad.
http://www.blackdemographics.com/Crime.html
You were one of those kids who had a hard time with the word problems in math class, weren't you? Either that, or you're just plain stupid.
I'm inclined to think that the latter is the case...
Now, I want you to hang with me here, but the correct demographic is 33.8% of the total male inmate population between the ages of 20-29 is black. At least, according to the link you posted above.
What an idiot. You stated "The statistic is 1 in 9 black males between the age of 20 and 34, which, as disappointing as it is, is a far, far cry from your 40% figure" Damn, what an idiot. Check the DOJ and the numbers are there.
you really are retarded? just because I didn't find this ad offensive means I hate WWF? what a real Patsy
you are the king of forcing associations and manipulating comments. My sarcasm and your ignorance is a difficult combination.
And for all these fake victorian prunes that claim they would stop contributing, I bet my money that you don't even contribute since you don't believe in the cause.
I gave them another 50 bucks just for this press release.
VAleriob, my stalker, What a loser
As Valeriob said in Fatal Attraction, "Surely you don't think you can just igNORE me??
VAleriob, my stalker, What a loser
As Valeriob said in Fatal Attraction, "Surely you don't think you can just igNORE me??
Actually these planes are all piloted by highly intelligent gorillas from the future.
Now, are these gorillas of the future doing this voluntarily, or were they enslaved and forced to learn how to fly planes? If the latter, FTC2 is very upset with you right now.
Yes FTC2, I must also be your stalker because I make fun of you. I'm obsessed, can't stop. Problem is, you're really upset, I'm just having fun. G'day.
I never said you were my stalker, you deemed yourself as one. You like to play the victim and yet you supporting the bombing of palestine children. I am not upset but I won't be stop from speaking out the truth.
Yes I deemed myself a stalker, I'm obsessed with you FTC2, just like everyone else.
I find it annoying that you are sick of me reminding you that I'm Jewish, yet I don't remind you as you keep reminding me. Then you decide to declare that I endorse the bombing of Palestinian children, obviously because I'm Jewish (even though I'm not Israeli).
As an American, that must mean that you support the bombing of innocent Afghans, since that happens on our watch and dime. Worst of all, we the chosen people have obvious sensitivities about the Holocaust, yet you speak to me as though this alleged cattle holocaust happening today is happening to your people. Are you a cow, or just a selfish, insensitive prick? I'm sorry the cattle have no spokesperson other than you and PETA, but you need to understand that pretending to be someTHING is not the same as actually being someONE.
In terms of the horrors of factory farming, I am more appalled at how the often illegal and often underage human workforce is treated. I don't care that they're illegal, but I care that they are exploited because of their specific immigration status. Again, we the normal people are more concerned with the conditions affecting humans rather than those affecting your true love(s).
I know we'll never stop the vitriol, but what do you think of small farms in which animals are humanely treated? I understand they don't result in the bulk of our meat supply, but it's worth pointing out that such animals do exist despite serving the same purpose (dinner) in the end. Even though vegans choose not to eat anything that comes from an animal, I know a couple who are comfortable with the idea of humane cattle farming and would love to hear you lose your shit about that. Oddly enough, it's the Jewish people that are so obsessed with killing animals humanely (even though kosher farms don't always obey the laws, which I am aware of and don't need you to point out).
I'd love to have a policy discussion with you about the new agriculture bill winding its way through Washington and why forcing small farmers to tag their livestock is unfair and cost-prohibitive (because the bill was written by the agri-business lobby), but you strike me as the type that's all passion and no substance. Your convictions are harmless, but your methods are hideous and ineffective (not to mention the fact that your grammar is poor and you refuse to propose ideas or solutions after spewing the same thing over and over).
Screw the WWF, valeriob is getting all of my charitable contributions because you are impossible to shutup and keep up with. Eat a (imitation meat only) dick.
You strike me as even dumber and more hypocritical than this lady: http://www.fox4kc.com/wdaf-richmond-ceo-dog-kills-082609,0,3151349.story
Sorry for the long comment, but at least it's well thought out (unlike anything you say).
You typed so much but nothing of substance. The same lame round about BS.
(1) Because I care about the Holocaust of Cows and other species doesn't meant I don't care about exploited workers. That is stupid logic
(2) I don't need to be a cow to feel their pain and speak up for their end of suffering. Did a Non Jew have to be Jew to speak against HItler. That is TOTAL nonsense.
(3) Yes bombing Palestine schools is wrong as well. diverting the issue on USA atrocities doesn't justify Israel's occuptation
Get on topic guys; this is about highly intelligent gorillas from the future!
Just to confirm, you don't understand anything about public policy (ie. how you can make a difference with your idealism) or proper grammar and syntax?
Eat a dick, grow a brain.
To be honest I don't understand the ad's message, which seems to be that we can prevent tsunamis by recycling, or something.
But even less do I understand why everyone is condemning it for trying to harness the emotions people feel about 9/11 to evoke some sympathy for the victims of less celebrated tragedies.
What on earth is controversial about that? Is there, like, a fixed amount of sympathy in the world and we need to hoard it all for the victims of 9/11?
If comparing a tsunami to 9/11 offends the memories of the victims of 9/11, doesn't comparing 9/11 to Pearl Harbor -- as nearly every American has done -- offend the memory of the victims of Pearl Harbor?
This is stupidity. Please grow some skin, America.
WWF is condemning the ad as unauthorized and conceptual by DDB Brazil in trying to win business? Then why was it submitted to and won that award?
Someone is full of shit on this one.
Clients don't submit work for those kinds of competitions, agencies themselves do. And it's not at all uncommon for an agency to create something "on spec" in the hope that a client will like it. Especially an obscure agency hoping to woo a huge client.
Can you submit a concept creative for an award with the prospective client's name on it even though you were not hired for the work? Seems disingenuous to me. I thought you could only submit work that was actually launched, otherwise any schmuck agency could submit spec work willy nilly for awards.
And DDB is not exactly an "obscure agency."
Is this the Land of the free when people attack free speech not for it infactualities but for its "inappropriateness"?
They have a right to publish whatever they want and I have a right to be fucking pissed about it
(sigh)
You beat me to it.
When people like "felixthecat2" play the "Free Speech" card, it's usually to object to people exercising their free speech.
Again, he's a moron.
Again, you are wrong. I am not against free speech but those that speak against free speech. You Failed miserably
Riiiiggghhhhttttt.....
If we disagree and express ourselves, we're against free speech. Uh-huh.
Dare I repeat my point, again "felixthecat2"?
Dear Bubba,
After reading the WWF's statement, I think I guessed right that it's only a bunch of inconsiderate creative assholes bored at DDB Brazil looking to create attention for their portfolio. The ad doesn't even make strategic sense for WWF.
I rest my case.
Jesus, then DDB better rein in their Brazilian creatives.
Um I guess I'm getting to this late, 150 comments in, but maybe someone can catch me up.
What happened on 9-11?
Highly intelligent gorillas from the future caused a cow holocaust in a country that may -- or may not -- be in the third world.
At least that's my takeaway from the comments.
I'm in love, Thespis Marry me.
Wait! never mind mind it won't ever be better than your comment.
Ad concept doesn't make sense mathematically. If the point was that the Tsunami caused 100x more DEATHS, then they needed to photoshop in 50 "twin towers." The way the ad is now, with presumably 100x planes, it's about the proportionally stronger impact vs. actual deaths caused. That agency needs to route their ad to proofreading.
+100x
1. people stop overreacting to anything 9/11 related
2. no attention = no publicity
3. no publicity = no more offensive ads
thank you.
You forgot:
4. ???
5. Profit!!
The gorillas make the profits, of course.
1. people stop overreacting to anything 9/11 related
2. no attention = no publicity
3. no publicity = no more offensive ads
thank you.
Whoever works for this ad agency has got quite the hard on for the US. I'm sorry we don't have favelas, I really am, but fix your own damn infrastructure instead of projecting on to us.
Not surprised this tasteless ad comes from a politically corrupt third world dump like Brazil.
what gets me is the place one show club is based here in new york city and they gave this an award. I guess I will not be donating anything to WWF anymore
That's what you get with a room full of self-righteous Yes Men who won't call out a bad idea when they see it.
Mad Men Gone Mad.
It's important to point out that the WWF never endorsed this ad, they never commissioned this ad.
DDB Brasil created for the sake of winning an award at One Show.
It's called a SCAM Ad and the One Show should have realized that, and disqualified it immeidately.
Message good, image over the top.
Btw gothamist, you all must LOVE valerierob and felixthe cat2. These guys are their own personal web traffic generators.
Nope, It is pathetic and FREAKY that a grown man is stalking me.
RACIST
Never forget? How about you never forget the name Sivan Kurzberg and his merry little band of van dancers.
Check out this Belgian magazine HUMO's ad from 2004:
http://twurl.cc/1jkc
Clever, huh? Well they had to do something because NOTHING EVER HAPPENS IN BELGIUM.
Yeah. Belgium is a total third world country.
*ducks*
noble price for your comment!
Sorry, just had to make it 200. Do I win?
Dang. This story is too funny to make me angry.
I actually like this ad!
Unlike most advertising, it's actually true!
Only 2,700 people died on 9/11.
But over 300,000 died in the Tsunami.
The only difference being most of the 2,700 dead on 9/11 were well to do White Americans - while most of the 300,000 dead during the Tsunami were poor Asians.
The ad is right on the money - and New Yorkers should quit whining!
are you kidding me?? yeah i guess flight attendants are "well to do". I guess janitors in both towers were "well to do" i guess the firemen and cops killed were "well to do". also "only 2700 people died on 9/11" This was an act of MASS MURDER not an uncontrollable act of nature. i would love for you to be at the WTC on 9/11 to see the families and friends of those MURDERED and you tell them to quit whining. you are disgusting.
What's so provocative about this ad is NOT that it touches on American's centrist-anxiety about the world's insensitivity to our tragedies.
Rather, it's that it appears to be more targeted at terrorists than at potential donors to WWF--the message I take away is, "hey terrorist idiots, your destructive ways against the oil-hoarding americans who you perceive to be exploiting your peoples are NOTHING in the face of nature. get with our program and protect your 3rd world peeps by caring about the environment."
Or something along those garbled lines. The message is definitely garbled. Still, I am attracted to the mixed messages--they are disturbing and interesting. Does the WWF want the terrorists to start sending funds their way? Or is this some convoluted attempt to bring the oil barons and Al Quaida (sp?) together for a group hug around the mulberry bush?
I can see why it won an award at the One Club, just as I can see why the Guggenheim championed Matthew Barney. It's not about "taste" or "decency," but the ability to grab your attention and get a response.
Very interesting......
http://www.adscam.typepad.com/
DDB BRAZIL WINS THE TITANIUM DILDO... AGAIN!
it would seem that the wankers at DDB in Brasil, not content with doing the world's dumbest spec print ad for the WWF, actually went ahead and produced a TV spot as well. You can see it here on Gawker. Apart from the fact that it proves these people are incredible fucktards who should be beaten to death with a Titanium Lion... Why am I not surprised that an ad produced by a bunch of cretins in Brasil for a supposed German client, is in fucking English?
Interesting articles about Brazil's notorious scam ads of which this one of them:
http://www.businessinsider.com/a-brief-history-of-scam-ads-2009-9
http://godsofadvertising.wordpress.com/2009/09/03/scam-or-hoax-or-even-worse-an-award-winning-ad-blows-up-in-everybodys-face/
http://adscam.typepad.com/my_weblog/2009/09/brazilians-create-nonkosher-ad.html
Says one ad reader: "When you see the word Brazil, it usually is a bullshit ad."
BEFORE 9/11, this would have been a very cool, very striking ad.
9/11 was murder, not an act of nature. Comparing the two is non-sequitor. It makes no sense.
But that is not the only thing I have a problem with. There's this hagiography around the 2,800 dead.
BULLSHIT. A lot of those killed were douchebags, cokeheads, racists, assholes, thieves, low lives, etc. Al-Queda did us a favour getting rid of them. Too bad innocent, decent people had to die along with that trash.