Times Reveals Two Possible Ways to Make You Pay Online

The Times is tired of giving it up for free, and at a staff meeting yesterday executive editor Bill Keller revealed two possible scenarios that would force website readers to make an honest woman out of the Gray Lady. One scheme is a "meter system" which would kick in after a reader hits a predetermined limit of word-count or page views. At that point, the meter would start running and further content would come at a price. A second scenario could be a "membership" system akin to public television. Readers who pledge money to the site would be invited to join the cool kids in the "New York Times community" and get sweet merch like Times baseball caps, or tote bags, or plush Moose dolls. The Observer, which got the scoop on the announcement, also quotes Keller as saying—and this has got to be a joke, right?—that "he wouldn't even be opposed to offering a donor access to a Page One editorial meeting as long as it doesn't affect the paper competitively." Well, if that actually happens we are so ready to pay to join those meetings and finally get the Hipster Grifter above the fold where she belongs.