Check it out, check it out! Red Hook may have lost its iconic Revere Sugar Refinery Dome, but look what the neighborhood is gaining on that mostly-cleared parcel of land adjacent to IKEA: A 376,000 square foot shopping mall with a massive BJ's, the discount big box wholesaler you can find all over the United States of Generica! These renderings leaked to Curbed/Racked reveal the vast breadth of the project (first hinted at last September), which would be the largest retail development in over two decades. If you build it, they will shop?
A spokesman for the developer, Thor Equities, cautions that these images you are about to see are very preliminary and in some cases "not accurate." But according to these designs, the project, called The Hook, would incorporate the brick facade from the last building left on the site, turning the interior into a food court. Of course, in light of our current economic, uh, asphyxiation, who knows how this will end up.
Also, the mastermind behind this proposed retail mecca is none other than Joe "Snidely Whiplash" Sitt, the same developer currently tying Coney Island to the proverbial train tracks. He'll need the city's cooperation in rezoning the site and approving the plans, and right now relations are a tad strained because of the Coney Island mess. Sitt told the Observer yesterday he's still "excited" about Coney Island, and is planning "a flea market" somewhere by the boardwalk this summer. He also insists he's "got the capital for both these projects," referring to The Hook and another development in Bay Ridge.
And in other Red Hook news, the Times has it that Phoenix Beverages, one of the city’s largest beer distributors, has reached a "tentative agreement" to move to two piers on the waterfront in, as previously discussed. An estimated 10 million to 12 million cases of beer would be unloaded annually at Pier 11 and stored in the warehouses, bringing some jobs and keeping Phoenix from moving to Jersey. But many local residents, who previously lost their battle to block the IKEA, are none too pleased about the agreement, contending "truck traffic would be unbearable." Just wait til they feast their eyes on The Hook!






square foot shopping mall with a massive BJ's
heh heh... massive BJ...
beautiful!
pic four includes the remains of the revere sugar refinery not the domino sugar factory
If malls are the future, come to Toronto and see the future... today! Malls bad. Malls boring.
Super awesome. NYC is turning into the Midwest....more and more every day. It's a fate worse than zombies.
Once Ikea set foot in Red Hook you know that this would eventually happen. Red Hook used to be a little hidden neighborhood with great potential. It's sad to see that city officials look only at the big money picture in the immediate future and not the long term future. This is the kind of development that 10 years form now everyone is going to wonder why it was allowed to be built. It's truly sad.
so all those hipsters that paid a million dollars for a crackhouse brownstone are in a quandry. Their property is worth shit now but in ten years maybe will skyrocket.
Thor, the rapist of Brooklyn.
www.forgotten-ny.com
It looks hideous and like it was transported from suburban Phoenix.
Please like anyone believes that Joe Sitt will do anything. The guy has never built anything in New York. He's a land speculator. He buys and flips. His Summer of Hope at Coney Island last year lasted all of two weeks with portable rides that packed up and left because he raped them with rent. He booted Lola Staar off the boardwalk and has a for rent sign over Ruby's. The guy thinks a flea market on the Astroland site is the way to go. That says it all.
"A spokesman for the developer, Thor Equities, cautions that these images you are about to see are very preliminary and in some cases "not accurate."
The latest version is a barge and two old signs from Coney Island.
I wish Ragnarök would befall Thor Equities...