Post-Inauguration Day Prep at the NY Times

0109nytimesinauguration.jpg Is the Grey Lady is preparing for another sell-out at the newsstands this January 21st? Following Barack Obama's win on November 4th, the paper was practically saved by sales of its print edition on November 5th, when a line even formed outside of their HQ that afternoon. Eventually the paper ended up offering up commemorative prints of the front page for $15. Now MediaBistro points out that the paper has their own ad campaign running which will put the fear in you (you do not want to miss out on the Malia and Sasha get a puppy cover story!); they say: "Seems that the Times wants you to subscribe to the paper based on the idea that every day of the next eight years will be as historic as November 4." Well, maybe not every day, but expect another record day in sales after Obama's inauguration on January 20th—the site notes that whoever designs that front page "will be sure that it looks good in a frame."

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