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Suffocating Subway Ads Take Over Train

cokead1208.jpg
Photo by Jake Dobkin.

In case you weren't feeling confined enough while riding through the underground tunnels of New York, the MTA has taken a step to ensure everyone gets that cozy feeling of claustrophobia during their commutes. As shown in the above photo, the organization is now allowing full window ads. These aren't the kind that you can see clearly out of either, as one disgruntled straphanger noted: "outward visibility is significantly reduced in outdoor lighting, and severely reduced to totally eliminated at night or in low lighting." Someone bail the MTA out before we all become walking billboards.

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Comments [rss]

  • DolceBoca

    "Now stopping at 42nd street, sponsored by Coca Cola!"

  • citizen

    Trading individual vandals for corporate vandals... at least we can see through scratchiti!

    missed stops, depressing atmosphere, sheltered place to conduct criminal activity...

    bad idea.

  • west side Michael

    My friend has bladder cancer

    his MD said it was from a combination

    of" Ciggie's and his drinking the Phosphoric

    acid in Coke" be forewarned this drink could be

    carcinogenic.

    It's 50/50 whether this may be fatal

    as a cancer in time.

  • Såkandulæredet

    I dont mind ads on the train, but why block the windows... cant they stick them on any other areas? Theres loads of blank metal space available for whatever ads they want.

  • ThisbeMachine

    Apparently the original subway cars were first designed to be completely windowless.

    Sorry, anger makes me typo.

    No comment editing?

  • ThisbeMachine

    This is a TERRIBLE idea. People will not know which stop they are at (90% of the time the audio stop announcements are completely unintelligible, plus what about the hearing impaired?!).

    Also, I've been to the MTA's own transit museum. If you take a look at the exhibit about the old train cars you'll come across an interesting bit of information. Apparently when the first subway cars were fist designed to be completely windowless. Guess what happened? A large portion of riders experienced motion sickness because they had no exterior point of reference! Hope you like the "we're delayed because of a sick passenger" announcements because if this crap stays there's gonna be a lot more of them...

  • bklyngrrl

    How will people know what stop they are at? Not all the trains have (clear) announcements, nor are they are digitalized-up like the L. On the G train you gotta be looking out those windows or you'll miss your stop! This is a ridiculous idea!

  • grantrules

    Let's replace announcements with ads, too!

  • meganificent

    I don't get why they can't put ads on the windows that have some visibility through them. Doesn't make sense. And Bloomberg saying that Coke has helped make NYC what it is today? Ummmm... They bought some high-profile billboards, what else have they done? And really, haven't the commuters made NYC what it is today? Shouldn't we have some say in this?

  • slny

    Subway train? Bus? What are those?

    I ride my trusty two wheel bike.

    I don't pay them a penny. Except on occasion.

  • NannyState

    Typical New York: cover everything in shitty marketing and advertizing and walk away with the money. I'd like to put this shit up on Dale Hemmerdinger's house and see how much that shitbag can take.

  • dd7

    If they have to do this, why not use the ads that you can see through from inside (like on some buses?)

  • Snoopy

    As mayor Bloomberg announced today at a press conference, "I have heard all the concerns regarding the new revenue generating ads in our subway system and reviewed it with my advisers. We have found that it is the only way, other than congestion pricing and building a sports stadium on the west side, to close the budget gap we are facing. Our subways are the safest in the world and Coca Cola has been a long term co-partner in making New York what it is today."

    "When I am elected for my third term, since I am the only one who has the ability and experience as a money manager, you my tax paying suckers, oops I meant citizens will see change."

  • Colochita

    oh what a terribly stupid and unsafe idea. And I don't even CARE if you can see out. I also want to be able to see IN before I get on.

  • sadpanda

    I am fine with the ad-wrapped coke-bottles-on-the-seats-and-floors subway cars, but the windows? come on. what's worse is that it's JUST the window.

  • SFNY

    And when you're done emailing the mayor, copy & paste your concerns/discontent here:

    http://mta-nyc.custhelp.com/cgi-bin/mta_nyc.cfg/php/enduser/ask.php

  • everyAframe

    safety issue and security concerns about covering windows of subway cars:

    Email the Mayor here:

    http://tinyurl.com/puc48

  • Art Vandelay

    I swear to tear off those things any time I see them. And FUCK YOU Coca-Cola for buying that crap ad.

  • Reflect

    please tear down any that can.

  • Wza

    Should we send out the "bat signal" for Poster Boy?

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