June 25, 2008
Video of the Day: Naked Cowboy v. Blue M&M on Today
Following the announcement that a judge will allow some of Naked Cowboy's lawsuit against Mars Inc. to move forward, the tighty-whitey bearing Robert Burck appeared on the Today Show this morning.
The 38-year-old entertainer is hoping to make some extra coin in the case, but Mars says they had a right to parody and are protected under the First Amendment. Amongst many, many other things, Burck noted: “I came to New York City to be the most celebrated entertainer of all time. There are certain values that are representative of that effort — eating candy is not one of them. When they dressed up the M&M to personify the Naked Cowboy, they implied that I was endorsing their product. Type II diabetes and childhood obesity is epidemic. I am the opposite of that. I don’t endorse that product.”
NBC's Dan Abrams thinks Burck has a shot to win the case, saying, "after all, that blue M&M does have a pair of underwear on, a cowboy hat and a guitar." But now that we all know the Cowboy doubles up on the underwear, the big question is: was the blue M&M sporting a 2-ply as well?
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I heard the Naked Cowboy is a child toucher.
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That legal correspondent seemed like he was fucking around a little too much. Was he serious or not? Do I have to be tricked by ironic assholes everywhere I turn now?
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I came to New York City to be the most celebrated entertainer of all time.
Wow. Somebody's a little full of himself. Earth to Naked Cowboy: It ain't gonna happen. Besides, the truly gifted entertainers don't need gimmicks. You never saw Sinatra, Sammy Davis or even Springsteen prancing around in their skivvies.
When they dressed up the M&M to personify the Naked Cowboy, they implied that I was endorsing their product.
Hey, Apple used footage of Martin Luther King, Gandhi, Einstein, Bob Dylan, Richard Branson, John Lennon, Buckminster Fuller, Muhammed Ali, Ted Turner, Amelia Earhart, Alfred Hitchcock, Jim Henson, Salvador Dali and others in their "Here's to the crazy ones" commercial. Does that mean all those people endorse Macs? Stop being a fool. M&M Mars is giving you free publicity and you should be flattered.
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Boo-hoo. The Naked Cowboy isn't even naked.
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From what I hear, The Naked Cowboy "doubles up" on his briefs to conceal the two blue M&Ms inside.
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Dis motherfucker here is gonna get P-A-I-D!
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38 years old. Time to put your pants on, chet.
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Thank you #7!