December 1, 2007
Cops: Hershey's Mints Are Crack Cocaine-y
The Hershey candy company is under fire for producing a breath mint candy that police say is hard to distinguish from an illegal drug. Philadelphia cops are complaining that a new iteration of Hershey's Ice Breakers product looks a lot like crack cocaine. When we initially read a quote from a local Philadelphia news station––"Even veteran narcotics officers acknowledged that they could not tell the difference between a package of crack cocaine and the breath mints package when placed side by side"––we figured that Philadelphia police must be idiots. Looking at the picture at left, however, we'll have to agree.
Aside from worrying that Hershey's might be making drug use appear cool––minty fresh and cool––police are concerned that children might mistake a bag of cocaine for a mint and unintentionally ingest it. The Hershey Company denies that there is any intentional resemblance between its product and illegal drugs, pointing out that each of its mints are clearly labeled with the Ice Breaker logo. The new product is called Ice Breakers PACS.
On a somewhat unrelated noted, a very interesting chronicle of the history of Hershey was written a few years ago. "The Emperors of Chocolate: Inside the Secret World of Hershey and Mars" is a revealing look at two differently held companies that are highly regarded as brands around the world. The candy business can be quite bitter.
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Sometimes I don't know what the marketing execs are thinking. For example, take a look at Spirit Airlines' current M.I.L.F. Sale. M.I.L.F.?
MILF SALE! NICE!
@edEx: I love the lead-in:
Now is the perfect time to book that trip to paradise.
MILF SALE! NICE!
man, i need a breath mint. awe damn, which is the mint and which is my crack?
Also, the visual for the MILF sale is a sexy lady island. Cue the Fountains of Wayne!
Given the competence of the police department down there, which has some astronomical murder rate, my guess is that veteran narcotics officers of the Philadelphia Police couldn't tell the difference between the powdered sugar that falls off their donuts and cocaine.
Although part of us would love to see Hershey get sued and go out of business since they make rubbish, then Nestlé could make proper Kit Kat bars with real chocolate instead of brown Hershey wax. Nestlé makes real Kit Kat bars in the rest of the world while Hershey produces its ertzatz version for the American market as part of its line of brown wax products.
As an aside, the report was narrated Chris Wragge's ex-girlfriend.
Man, I need a bump.
As some residents refer to it: Killadelphia!