11 Spring Street Update Advertising Cometh

Another milestone has been reached in the gentrification of the corner of Spring and Elizabeth: the arrival of advertising signage. It only took a week from the time the plywood went up (presumably to protect the building from graffiti while it was being cleaned), for marketers to begin using the spot to broadcast their own messages. And what do those messages entail? Ads for bands, of course-- but also for luxury condo sales. That feels appropriate, doesn't it, given the future purpose of the building?

It's still a little bit sad to see the art replaced so quickly with commerce. C'est la vie!

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By Jake Dobkin in Arts and Events on May 8, 2007 3:08 PM

Comments [rss]

Damian

Who are graffiti-makers to compain about "art" vs. "commerce"?

Are you really forgetting about douches like "Neckface" who have parlayed their widespread defacement of the city into books and deals with shoe companies? How about the video games and the clothing that gets marketed using "urban chic".

This is just one kind of bullshit being replaced by another -- come off your high horse.

hamburglar

Countdown to the next Shake Shack post in

5...

4...

3...

2...

Gabe

no - I'm just being a nudge - joking about halfway and honestly pointing out how the site could be better in others - if I didn't care I wouldn't say anything.

MartignettiPreppy11201

Hmmmm? Gothamist HQ on the ground floor? We can only hope.

panana

uh, do you read gothamist for the sole purpose of ragging on it and complaining why it isn't tailor-made to your specific interests? stop reading it for fuck's sake.

Gabe

whoops - meant 11 on all those - damn my defective hands.

Gabe

Is this gonna be a daily thing Jake, or do you think you can limit yourself to one post on 11 Spring per seven days?

BREAKING: "POST NO BILLS" stencil applied to 22 Spirng

BREAKING: Possible UNION surveyors spotted in vicinity of 22 Spring

BREAKING: CurrentTV Poster affixed to 22 Spring, "POST NO BILLS" edict challenged

scoboco

As people much smarter than me have observed, New York has ALWAYS—like, since the Dutch settled here—been a city about commerce and change.

For anyone who missed the Wooster on Spring show (or the millions of pics online at the time), here's what the place looked like for three glorious days last December:

http://scoboco.blogspot.com/2006/12/wooster-on-spring-three-day-celebration.html