NYC Pols Hate Cocaine the Drug and Cocaine the Energy Drink

It took only a few days after "energy drink" Cocaine debuted at Fashion Week parties for local lawmakers to freak out. City Councilman James Sanders of Queens held a press conference and said:There are only two reasons that you would seek to use this infamous and insidious name to market your so-called energy drink. Either you are woefully ignorant of the horrors of cocaine addiction, or your god is the dollar bill, and not even human life is more sacred.”Cocaine the drink prides itself on being more caffeinated than Red Bull - but it's no match for a Starbucks coffee, as Newsday found out. And founder of the company that makes the drink, James Kirby, said, "People know the difference; I don't think people will look at our drink and say, 'Oh, I'm going to buy some real cocaine.' Cocaine is associated with energy, and we're allowed to do this." Obviously Kirby has a drink called "Heroin" in the pipeline that makes you really sedated and not much fun to be around.

Health advocates think the drink is awful - too sugary, too salty, too much caffeine - and City Councilman Larry Seabrook of the Bronx said it was like candy cigarettes, that "caused generations upon generations to become smokers.” Video game makers, watch out!

The Cocaine Energy Drink website lists where you can buy the drink in NY and LA, and promises it'll be available on Amazon soon. (Watch the pols try to stop that, too.)

Contact the author of this article or email tips@gothamist.com with further questions, comments or tips.

By Jen Chung in News on October 3, 2006 9:53 AM

Comments [rss]

Shawn Smith

Yes its even on the WEB - try http://BuyCocaineDrink.com ---

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Another location for those who love or Hate the product.

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DannMoller

people are making way too big of a deal over another energy drink. cocaine is named after a drug, big deal, and red bull is named after a violent animal that has also killed people. woah. same twist :-| okay, maybe not, but the name is just a name. no one should really care. and buying it is up to who ever buys it. why dont we just stop selling toy guns and toy swords and ban boxing and wrestling and jackass from television? i'll tell you why, cuz that would just be stupid.

Daniel

This is unbelievable. Just another step on the downward path of society. We can't say a prayer in school or hang a plaque with the ten commandments in public, but we can walk into a convenience store and buy "cocaine". What has this country come to? Another example of left wing, drive-by-media, irresponsibility.

Jen

Help me stop Cocaine Energy Drink! Log on to HateCocaine.com and see what you can do to help! If it wasn't for people like you and me our kids would be running around with candy cigarettes in their mouth and realistic toy guns in their hands!

fd

why don't people have a sense of humor? i think cocaine is hilarious...i can't wait to try it since i don't drink coffee and i have midterms coming up. red bull is getting old

jen

I started a web site to stop this product from being sold. Click here! If we all stand up against this product we can get it off store shelves!

jamesdamian

Candy cigarettes never made me want to smoke ferreal.

j

who really gives a shit?

Boogybrat

www.liquidblow.com

www.myspace.com/liquidblow

My boys have been kickin' @ss since April '06.

Viral marketing baby.

earthquake

Click here to vote against this product! We have to stop this before it is in our local convenience stores!

REALITY CHECK

Caffeine is a drug and is highly addictive. New York always had drug dealers on every corner. Nowadays, instead of homeless derelicts, we have Starbucks. See, a drug dealer on every corner.

_^^_

i wanna try it. i hear it numbs your throat.

Toby

Giving your product a name that will generate oodles of free press is always a good idea. When they change the name again, more free press.

me

we should just let the market sort this one out. it's a dumb idea and it will quickly fail if left alone... the only way it will get any measure of success is if they continue to get free press.

ed_Extinct

yeah the bill clinton thing was so bad. idiot. i would take a bill clinton scandal any day over the twits in the current white house.

bad typography and design. kinda reminds me of every client i have had. they never want to pay ("i don't have a lot of money, but...") but wind up paying a shit load when they're told their logo sucks, designed by a guy with word perfect. idiots!

republican party official

let's serve this to underage pages while making illegal suggestions to them!!!! if we get caught, we'll simply bring up bill clinton and that whole monica lewinsky scandal.

Brain Stevens

What a crap label design as well, typography is terrible.

The name is such a cheap shot for media, its just cheap shock value!

I would rather be court drinking STARBUCKS!