Take That, Toys R Us: Babies Get Breastfed on Broadway

2006_09_breastfeeding.jpgToys R Us cannot live down the tempest in a nursing bra cup. Last week, breastfeeding mother Chelsi Meyerson claimed employees at the Times Square store harassed her to stop nursing her son in the store, urging her to move to a private room.

While the store said that its employees did not harrass her and only offered her "opportunity to breastfeed in a private area designated for this purpose in the Times Square store" (per a letter from the store manager, Mindy Clements), this didn't stop mothers from staging a nurse-in yesterday. While the actual number of mothers and babies are conflicting (the Post counts 40 while the Daily News says 300 showed), it was an opportunity ripe for mothers to yell at the Toys R Us employee who tried to give them water and Cheerios and to tell their own horror stories. From the Daily News:

"I was at a Petco and they told me to go to the bathroom because it was making the customers uncomfortable," said Jessica Pierre, 30. "I told them, 'You don't eat lunch in the bathroom and neither will my daughter.'"
Meyerson's main request is that employees know that NY State law allows women to breastfeed in public. And earlier this week, United Airlines apologized to a breastfeeding mother, after a flight attendant tried to make her cover herself with an airline blanket. The mother was already turned to a window with a blanket over her and her baby, plus the baby's grandmother was sitting next to her.

Email This Entry

Comments (42) [rss]

user-pic

How dare they! Breast feeding is a beautiful and natural thing!

She wouldn’t have been harrased if she was Cambodian. Everyone knows Cambodian breast milk is the best.

user-pic

I don't eat lunch in a petco either.

user-pic

these store employees should be schooled on basic natural occurances. they should also, perhaps, take a friggin chill pill.

it does not shock me that some people allegedly felt uncomfortable, but it's me who feels incrediblely uncomfortable watching our society thrive on violence like it's our a daily morning multi-vitamin.

user-pic

At Nino's Pizza in Carroll Gardens I witnessed smug couple make out while woman was breastfeeding. That was nasty.

user-pic

Its lunchtime, but none of the Delis nearby sell Cambodian :-(

I was looking forward to sucking on some teat today too.

Who the fuck are these prudes who are telling women not to breastfeed in public? If I made the laws, I would outlaw those special bras and bibs that allow women to breastfeed with minimum breast exposure; I'm sure that's somehow bad for the baby.

user-pic

Unless these babies are diabetic, they can eat before they leave home, and when they come back. What is with these new mothers and their 15-hour shopping excursions?

user-pic

Okay, I admit it, I'm one of those people who does get a little uncomfortable around breastfeeding. But I also get uncomfortable around spiders, vomit, and open sores. Some things in life you just have to learn to deal with.

Breastfeeding is one of those natural things. As long as a woman isn't flaunting it and making a show of it, then go ahead. To be honest, who wouldn't rather see a breastfeeding mother than a screaming, hungry baby?

user-pic

Fuck children and all the crap that has to go with them. This is why I got a damned vasectomy...have a child, move to the suburbs...simple as that really.

user-pic

Mark (comment poster #10) Rocks!!!

Way too many children and families in this city. I keep hoping the crime rate will increase to scare these people away.

user-pic

#7, new babies can need feeding sometimes as often as once every two or three hours. you comment suggests you don't have kids.

user-pic

Amen to Mark & Robot, and I also don't care to be somewhere and someone start breastfeeding. I've seen it in restaurants and its upsetting, I don't care how natural it is. PUMP BEFORE YOU LEAVE THE HOUSE!!!

user-pic

To be fair, when I go to Toys R Us with my little cousins, I kind of hope I don't run into someone's exposed boob.

user-pic

Sweet. Does that mean I can go to Toys R Us and suck on my girlfriends titty?

user-pic

"have a child, move to the suburbs.." So if someone is breastfeeding in public but it's a suburb, it's ok? What about the outer boroughs, is that all right with you?

What is this obession with covering women's breasts? Christ. We're the only Western country with such a stick up it's ass about this.

user-pic

who the hell wants to see a baby attached to someone's tit in a public place? get a damn breast pump and bottle feed your kid if you're in public.

user-pic

No, the outer boros are not okay...I mean Jersey...or Westchester for christ.s sake! If that.s the life [kids] you chose to lead, fine...but get out of the city. And to the person asking about why we want to cover up women.s breasts...it.s not that, I.d much prefer we didn.t live in a puritanical society...but breast feeding = kids, and I am strongly against that...we have an overpopulation problem [in the city AND the entire world] as it is...mandatory abortions is the game I wish we played...you should have to pass some sort of test before you.re allowed to conceive. Oh, and another thing that pisses me off, kids sitting on the subway...kids should ALWAYS stand...ALWAYS.

user-pic

I was flipping through a silly magazine (health) and this fact popped out on the last page: "24 — The percent increase of sexual desire in childless women when exposed to the scent of women breast-freeding." For all those guys who are afraid that all those breast-feeding moms in NYC are somehow ruining their chances of kicking it with the ladies…

user-pic

I would like to nominate Mark (#10 and #19) for president (or marry him). I too believe in mandatory abortions and strict screening before someone is allowed to reproduce. Mark, you're my new god.

user-pic

Babies R Us is in cahoots with the compnays that make baby formula. Don't buy stuff when you can get it for free!!!

user-pic

FeedAtHome: babies digest breast milk very quickly -- if that's all they are eating, they want to eat every 1 1/2 - 2 hours (maybe less.)

Trust me, you don't want to be in a store with a baby who wants his snack and isn't getting it.

"At Nino's Pizza in Carroll Gardens I witnessed smug couple make out while woman was breastfeeding. That was nasty."

ewwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwwww.

it'd be better if she were drunk, though.

user-pic

Let's just quote from the original article again.

"Meyerson's mother is apparently a "high-ranking official" in La Leche League, a breast feeding support group"

staged a protest seems like entirely the right phrase. Do you think she might have exaggerated their reaction, or that she had trouble getting a protest together in less than a week?

Why not just announce it in their newsletter instead of getting some low-paid retail folks in trouble first?

user-pic

these store employees should be schooled on basic natural occurances.

Having sex or pooping are natural occurrences, too... but I wouldn't do it in the middle of a Toys R Us or a Petco.

Rule of thumb, if you're doing something that involves bodily fluids, do it somewhere private.

user-pic

A chick's boobies popping out of a tight belly shirt in public = OK. A mother breast feeding a child = icky! Boobs should only be exposed for male sport! Right guys? Raise your Solo cups of beer. WHOOO!

user-pic

more titties = more gooder

user-pic

checkouthesemilkduds: Yes, exactly. I wouldn't want to be in a store with a hungry baby. If lugging around a baby isn't enough incentive to get the shopping over with quickly, I don't know what is.

"Rule of thumb, if you're doing something that involves bodily fluids, do it somewhere private.
[26] Posted by: Tom"

Amen.

user-pic

breastfeeding may be legal in *public* places, but toys r us and all these other retail establishments are *private* establishments... it's not illegal to be shoeless either, but take off your shoes and let's see you try and get some service in mcdonalds.

user-pic

I'm as revolted by SUV strollers and smug parents as anyone, but I can't believe people are so uptight about this shit in 2006. It's certainly not the kid's fault it has to eat all the time.

A chick's boobies popping out of a tight belly shirt in public = OK. A mother breast feeding a child = icky! Boobs should only be exposed for male sport! Right guys? Raise your Solo cups of beer. WHOOO!

Excellent.

As far as the bodily fluids "rule," does this mean I have to hide every time I blow my nose or feel a sneeze coming on?

user-pic

breastfeeding may be legal in *public* places, but toys r us and all these other retail establishments are *private* establishments... it's not illegal to be shoeless either, but take off your shoes and let's see you try and get some service in mcdonalds.

This is a stupid statement. breastfeeding is legal anywhere women are allowed to be, whether it's a "public" or "private" space!

user-pic

Cheryl (and other users of faulty logic):

Children see more breasts on any given day then they might potentially see in the one second it takes for a mother to latch the baby. Go look at billboards, window displays, fashion magazines, movie, TV shows, poster ads, the girls on the street corner, the girls on the bus, the woman in line at the store. Heck, tonight I saw a woman in barely a bra. Once the baby is nursing, no breast is exposed unless one if looking really hard. Most of time you can't even tell (unless the woman is covering up with a silly bib or blanket).

So here is some advice, stop looking.

People need to be more concerned about themselves and stop worrying about what others are doing. And start teaching their children (and apparently themselves) acceptance, understanding and compassion. And how about giving our kids a healthy respect for and understanding of breastfeeding and infant nutrition? Failing to do this and pushing formula feeding has created generations of uninformed people who are squeamish at the most natural act and freak out. How this very normal activity got so far misunderstood is insane to me.

A baby needs to eat. If a formula feeding woman can give her baby her method to feed her child, then the breastfeeding mother can breastfeed hers. Breastfeeding is extremely beneficial to the mother and the child.

TOM, "Rule of thumb, if you're doing something that involves bodily fluids, do it somewhere private."

Kissing, eating, drinking, spitting, sneezing. All of these involve bodily fluid so this is a pretty terrible rule of thumb.

Comparing it to going to the bathroom is an extremely poor analogy. Ridding your body of waste is not the same thing as an infant being hungry and needing to eat. I have the control to hold my waste in until I am in an appropriate venue. It is generally accepted that going to the bathroom is a personal act (though many people do it in front of others all the time, sometimes directly in front and others not even 3 feet away), but many people have no problem with it. It seems to only be the childless, the unexposed, the puritanical and the idiots who really freaking give a rat's ass.

user-pic

Laura,

You could not be more wrong. Breastfeeding is protected anywhere.

"The legislation protects a woman's right to breast-feed "in any location, public or private, where the mother is otherwise authorized to be, irrespective of whether or not the nipple of the mother's breast is covered during or incidental to the breast-feeding.""

Please, people, if you are going to insist you know what you are talking about, please actually know what you are taking about.

More info:
http://www.kensei-news.com/bizdev/publish/gov_legal/article_47596.shtml

user-pic

Who cares? Apparently, everyone has an opinion. The correct question to ask here is; WHY does everyone care SO much?

Typical American posturing; all of us have to stick our noses in other peoples PRIVATE buisness.

To the Mom's who breastfeed in public, use common sense, Cover up, do you really want these twisted, neo-puritanical perverts, seeing your breasts?

To the insensitive and offended on lookers comparing breastfeeding to going to the toilet or asking if you can suck your girlfriends breasts in public. GROW UP, & MIND YOUR OWN BUSINESS., OR better yet, DON'T LOOK.

user-pic

Tony, I like the way you think.

(even though I could care less if someone may catch a small glimpse of the curve of my breast or a small patch of nipple, nor will I cover up if I do not feel the need. That does not mean I will let them hang out for all to see, but it means I do will what works best for me and my child.)

user-pic

First, let's address this inaccuracy:
"Let's just quote from the original article again.

"Meyerson's mother is apparently a "high-ranking official" in La Leche League, a breast feeding support group"

staged a protest seems like entirely the right phrase. Do you think she might have exaggerated their reaction, or that she had trouble getting a protest together in less than a week?"

Ms. Meyerson did not organize the nurse-in, nor did her mother. I know this because I am one of the women who did organize it. None of the us knew Ms. Meyerson personally, although we did track her down to make sure she didn't mind us doing it.

As for whether it was difficult to organize the rally in less than a week, the answer is a resounding yes. I had a full schedule already, and the time put into it came out of my sleep time. This meant a few nights will 2-3 hours of sleep so I could draft educational materials to distribute while we were there and work on getting the word out. Honestly, we didn't do a great job, so I was very pleasantly surprised that dispite the poor circulation of information, around 300 people came. (The article stating 40 was from a reporter who was there towards the beginning, before most people had arrived.)

I am glad we did it because Toys "R" Us is now working hard to ensure that people perceive it as breastfeeding friendly, which means they have to teach their employees about the law and the rights of breastfeeding women. Since that is all we really wanted, along with an apology for Ms. Meyerson which she received in a private meeting after the rally, it was quite a success. Also, the educational aspect is very important. Leaving aside the callous, juvenille, and crude nature of some of the comments here, the sheer ignorance astounds and saddens me.

For those who are trying to be open minded and just ask that nursing women cover up, which I would have considered a reasonable request before I experienced breastfeeding, please know that it simply isn't always practical. Breastfeeding is learned, not purely instinctual. Growing up in a culture where it is almost always hidden means most of us have no clear idea what we are doing, and a few minutes of instruction by nurses or even lactation consultants, while helpful, in no way makes up for a missed lifetime of casual observation.

This means that many of us start out doing it wrong. The result is EXTREME pain for many women in the early weeks. This understandably makes a lot of women give up, depriving their children and themselves of considerable health benefits. Those who persevere often need to see what they are doing while learning how to latch the baby on correctly. That means not covering up.

As babies get older, they still need breastmilk regularly throughout the day. However, few tolerate being covered. Millions of years of evolution and the bonding nature of the activity make them want to see their mother's face. They also wiggle around, turn away for a second or two, then latch back on, etc., while nursing. This means that some minimal exposure is inevitable.

Would I rather people not see my breasts? Well, yeah. But, I will do what is best for my child, and that means nursing him whenever and whereever he needs it without scurrying off to a dirty bathroom. It also means not trying to hold something over us. So, yes, people get glimpses of my breasts. I know this is inevitable. I just hope that someday our society will be wise enough not to make a big deal out of it so women can be comfortable nursing their kids without fear of perverted idiots* trying to make it into something it isn't.

user-pic

Annie Fox, "I just hope that someday our society will be wise enough not to make a big deal out of it so women can be comfortable nursing their kids without fear of perverted idiots* trying to make it into something it isn't."

Isn't that the truth.

Thanks, Annie, for your amazing work and dedication. I think exposure, experience and education are important in making breatfeeding acceptable once again.

user-pic

To Feed@home. Have you breastfed? Maybe not! Let's see. Some babies eat a lot. I mean they nurse, nurse, nurse. Some mothers produce more than others. ANd what gives you the right to tell new moms to stay at home? Why don't you stay at home? Matter of fact, why don't all people with sexual hang-ups stay at home. You would save the rest of us from getting high blood pressure over having to defend one of the most natural and beautiful things in life. Breastfeeding needs to be encouraged. Mothers need to be supported, not made to feel bad.

user-pic

Marilyn- telling women to pump before leaving the home shows your ignorance and lack of education.Pumping is not the same as nursing. Nursing is more in sync. Babies and mothers both benefit more from nursing on the breast. You should do some research on breastfeeding. I suggest you stay at home.

user-pic

Amen.

I cannot stress education enough. People are clearly misinformed. Pity.

Post a comment (Comment Policy)

Tips

Get your daily dose of New York first thing in the morning from our weekday newsletter, now in beta.

About Gothamist

Gothamist is a website about New York. More

Editor: Jen Chung
Publisher: Jake Dobkin

Newsmap

newsmap.jpg

Contribute

Latest Tip:

cop shot on UES. 93rd and First. Isaacs & Holmes Towers
[more]

Latest Photo:

Subscribe

Use an RSS reader to stay up to date with the latest news and posts from Gothamist.

All Our RSS