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Back when we were little, we once ate lunch at the automat. We remember how cool it was to see all the food lined up in little cubicles, waiting for someone to pop in a quarter (or two).
What we don't remember, however, was the food itself. Most likely, this is due to the fact that the food was just that: unmemorable. But the reputation of automat food is about to change. Enter Bamn!, scheduled to open tomorrow on St. Mark's Place.
Bamn! is the brainchild of Robert Kwak, David Leong and Nobu Nguyen, who will be opening the first automat that the city has seen since the last one closed in 1991. Executive Chef Kevin Reilly brings his expertise from Zoe and The Water Club to lend an upscale element to the comfort-food menu. It has about three dozen items, most under $3, including mac and cheese pockets, roast pork buns, and sliders, all designed to be eaten on the go. Drinks, fries, and ice cream will be available at the counter. Bamn! is located at 37 St. Mark’s Place and will be open 24/7, for breakfast, lunch, and dinner.
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The site needs to be redone. Terrible branding, bad HTML, and an even worse UX.
A shop full of vending machines?!?
Microwavable burgers in plastc wrap that you got form the snack room in the Uni Library...
Sometimes there's an apple... sometimes there's yogurt.
If you want cheap eats goto Yakitori Taisho on the same block.
Haha. I agree w/ natis.
branding involves a silhouette of a chubby guy w/ a backwards baseball cap...
move along.. nothing to see here.
It looks like the guy in Figure 3 is cleaning his ears. Yummy.
I saw the story about this on NY1 yesterday. The thing that concerns me, is that in order to keep the food "fresh", anything that sits in its little drawer for 15 minutes will be thrown out. That's a potential of a huge waste of food.
What if you don't have an ipod?
It's kind of a neat idea... although there's no seating. I guess if you wanted to eat in the park, or lived nearby and wanted to take your food home you could go there. But eating on the street... how gauche.
What is UX? Anyway, I agree about the site. A Flash animation of hamburgers, donuts and water bottles isn't exactly enticing me to hop on a train and head for St. Marks Place. But I may go inside to look at the automat if I'm ever in the neighborhood.
UX = User eXperience.
The flash movie keeps repeating, not letting the user know when it's almost safe to start using the site... as if there might be something the user should be waiting for. But no, it's set on rinse/repeat.
The upper logo should be optimized as a gif rather than a jpg and the design tries to scream "Hey, we're Web 2.0" without really knowing what the buzzword means. It's taken a concept and tried to turn it solely in to a visual design. That can work time to time, but not here.
And yeah, the iPod ad style instructions shows little-to-no original thought.
The whole concept of this place shows little-to-no original thought so what do you expect from their website?
the whole food wasting thing got to me too. they openly said they would "throw anything out over 15 minutes old." BUT...
1. it is a gigantic waste and people will eventually complain
2. realistically, i don't believe they really will as it would make budgeting next to impossible and how could they make any money doing it that way
3. why would you pay $2-3 for a mini burger when you can get a regular sized one for almost the same price at a fast food place
4. how is a grilled cheese not gonna get soggy and cold if it's sitting in a box for 15 min?
i want to like this concept, but i just don't.
yeah and cr it's not a new concept. automats have been a ny staple up until horn n hardart closed in 1985.
the 15 minute rule is nonsense. this place is scheduled to be open 24 hours. don't believe it.
Throwing away food is nothing new. Mcdonald's has had the same policy for about 50 years.
I'd like to check this place out, but I have a feeling that if I'm around the corner from Paul's burgers, I might as well just eat at Paul's.
Bring back Horn and Hardart's!
I was at the opening party last night and put up a bunch of pictures of the event.
You can see them here
Tonight I will be writing up a review on all of the food as I tried everything on the "menu" during the event. Most of it is good, some is really unique, and a few are stinkers.
I'd go back, it's in a great location for what it's trying to do and the pink REALLY stands out from what's around it.
You are so wrong. The food at the Automat was great. LIttle pots of baked beans topped wtih bacon; wonderul cherry pie; the best sugar cookies I've ever had. I, too, went to the opening of Bamn and thought it was adorable. I tasted only one thing, a roast-pork bun. It was good but surely not as good as good old Horn & Hardart.
Hey, it's me again.
For a complete run down on the whole menu, at least what they had to offer last night at the event..
Read and see it all here
MUCH more exciting than all those boring news paper articles that are just a bunch of text. We bring you pictures!
Okay, enough self whoring. Bamn! has a great selection of things to try and I plan on going back there with friends. The Spam Musubi is to die for. *drool* and be sure to try the truffle sauce if you get the fries.
Check out my review of the book, The Automat: The History, Recipes, and Allure of Horn & Hardart's Masterpiece by Lorraine Diehl. It'll give you an idea how people really depended on the Automat for their everyday meals.