Snapple Stunt Brings Balloons, Not Melting Ice Pops, This Year

When we heard that Snapple would be offering balloon rides at Bryant Park from noon-2PM today, to promote their White Tea line, and we thought, "Balloon rides in Bryant Park? That's unpossible!" But actually, it's not! Dahl snapped a bunch of photographs of the Snapple Parabounce set-up this morning. And it does look like fun - and certainly much better than last year's chaotic World's Biggest Ice Pop stunt in Union Square that resulted in melted fruity ice pop on that hot summer day. The rules state things like rider must weigh betwen 85-225 pounds (no skinny people, so they'll float away), must not have heart conditions, etc. There are three balloons set up, but yesterday was the last day of school and office workers do need a way to destress, so we have no idea how crazy the lines will get. Although...

Hey, the Bryant Park Webcam is perfectly positioned to see the line!

If anyone goes, send us photos (email them to photo[at]gothamist[dot]com) or tag your Flickr photos with "gothamist". And oddly enough, the latest press release on the Snapple website is for last year's ice pop mess.

Top and middle photographs from dahl on Flickr; bottom photograph from the Bryant Park Weather Web Cam

Contact the author of this article or email tips@gothamist.com with further questions, comments or tips.

By Jen Chung in News on June 29, 2006 11:21 AM

Comments [rss]

Susie

I work very close to Bryant Park, but I wore a skirt to work today.

Do you think that would eliminate me from getting a Snapple balloon ride?

Ace

What's going on is that our public park is being used to promote Snapple.

confused & scared

At first I thought this was something like a hot-air balloon with a basket at the bottom in which people could stand.

But judging from one photo, it looks like there is one person hanging upside down by his feet from the bottom of the balloon. I'm confused. Could someone please explain this to me? Just what is going on here?