If you're a mayor in an election year, you probably want to schedule some initiatives that involves babies, because there's nothing like a photo op with a baby. Yesterday, Mayor Bloomberg announced the Take Good Care of Your Baby campaign, which would alert parents and caregivers to issues such as "window falls, drowning, shaken baby syndrome, and unintended poisonings in the home" and cribs will be given to needy families. Here's more information on the campaign from the Administration of Children's Services.
Gothamist wonders if the baby is smiling because the Mayor said "Goo goo NYC2012" or if she just has gas.





I think it would help the mayor even more if he took pictures with CUTE infants.
The one he’s holding is rather hideous.
If the baby cries for more than five minutes, will he give the baby a fine for violating his noise ordinances?