NYC's New Teacher Recruitment Effort

Joel Schumacher

News that the Department of Education is rolling out an ad campaign targeted to new teaching recruits as well as elevating perceptions about teaching and teachers is great. Gothamist has always felt that they are underrated, underpaid, and one of the most important things of any thriving community. So we're a little concerned that film director Joel Schumacher has directed the commercials. Joel Schumacher (who is a very nice person) is very hit-or-miss as a director. For every The Lost Boys, there's a Dying Young. For Tigerland, there's 8MM. And let's not mention the nipple and crotch plates for the Batman movies. But Gothamist will just hope for the best, beacuse this is the man that brought us St. Elmo's Fire. The ads start running today, on the local TV stations (Channels 2, 4, 5, 7, and 11, plus some cable).

The Times article notes the recruitment problems the city has had; we suggest you supplement that with a very interesting article about recruitment and attrition of city teachers from City Limits magazine. Also, the city's press release about the recruitment effort and the new Teach NYC website

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Comments (9) [rss]

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I may get buried for this, but I'd like to suggest that there are some serious issues relating to teachers' salaries, licensing, and the teachers' unions. Like most unions I'm aware of, the teachers' unions have (correct me if I'm wrong) gone to great lengths to guard jobs and raise salaries, to the point where not enough money is being spent on school maintenance and supplies. Granted, this issue could be read as a lack of budget all around, but as far as public school teachers' unions are concerned, I think more needs to be done to increase the transparency and financial operations of these entities. I'm all for teachers, but I'll admit my bias is toward the students - and the taxpayers getting their money's worth.

i can feel st elmos fire burning in me!

More like, "For Tigerland there is Tigerland".

They might as well have Bruce Weber shoot their commercials. Gym class, all day long! Then, to the showers, men!

lololol

find me two teachers with more than one live synapse who are "out of work by 2:30."

now if you'll excuse me, I have to get back to laughing at Joel Schumacher's "New York's Hottest" campaign.

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Yeah, I have to say that I'm laughing also about "out at 2:30PM." Especially since many are at the schools by 7AM. I think $39,000 is great for a fresh college grad at a school in a stable area, but $39,000 to work in a tough neighborhood, where the school gets no support and the teacher is buying the supplies, that's another thing. The city's economists probably try to develop ways to pay more to teachers in inner city areas, but nothing has been offered yet.

$39,000, plus a summer job so they can work 50 weeks a year like the rest of us, that would translate to $52,000 a year.

And we're still fresh out of college here. Plus the bennies and job security. Quit moaning and get your asses back to work. I'm with ya Sterling.

OK, so maybe the 2:30 thing was an exaggeration. I stand by everything else. $39,000 is more than the average household income in the US.

user-pic

Where would a new teacher in NYC afford to live? Seems like better options elsewhere, even if lower pay.

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